{"id":11794,"date":"2008-01-30T22:29:38","date_gmt":"2008-01-31T05:29:38","guid":{"rendered":"http:\/\/hill-kleerup.org\/blog\/wp\/2008\/01\/30\/what-have-you-got-in-your-logo.html"},"modified":"2008-01-30T22:29:38","modified_gmt":"2008-01-31T05:29:38","slug":"what_have_you_got_in_your","status":"publish","type":"post","link":"https:\/\/hill-kleerup.org\/blog\/2008\/01\/30\/what_have_you_got_in_your.html","title":{"rendered":"What have you got in your logo?"},"content":{"rendered":"<p>Sometimes a turn of phrase just grabs you by the nose and drags you along:<\/p>\n<blockquote><p>Nothing, in the year 2008, can justify the use of a swoosh. Much less a swoosh with gradients and bevels.<\/p><\/blockquote>\n<p>&nbsp;<\/p>\n<p>That&#8217;s Armin at Brand New, <a href=\"http:\/\/www.underconsideration.com\/brandnew\/archives\/on_the_seventh_day_while_god_r.php\" target=\"_blank\">kvetching about Capital One&#8217;s new logo<\/a>.<\/p>\n<p>For the record, I agree.&nbsp; Hideous.&nbsp; (And I say that as a Capital One customer.)<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Sometimes a turn of phrase just grabs you by the nose and drags you along: Nothing, in the year 2008, can justify the use of a swoosh. Much less a&#8230;<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","_seopress_robots_follow":"","_seopress_robots_imageindex":"","_seopress_robots_snippet":"","_seopress_robots_primary_cat":"","_seopress_robots_breadcrumbs":"","_seopress_robots_freeze_modified_date":"","_seopress_robots_custom_modified_date":"","_seopress_robots_canonical":"","_seopress_social_fb_title":"","_seopress_social_fb_desc":"","_seopress_social_fb_img":"","_seopress_social_fb_img_attachment_id":0,"_seopress_social_fb_img_width":0,"_seopress_social_fb_img_height":0,"_seopress_social_twitter_title":"","_seopress_social_twitter_desc":"","_seopress_social_twitter_img":"","_seopress_social_twitter_img_attachment_id":0,"_seopress_social_twitter_img_width":0,"_seopress_social_twitter_img_height":0,"_seopress_redirections_value":"","_seopress_redirections_enabled":"","_seopress_redirections_enabled_regex":"","_seopress_redirections_logged_status":"","_seopress_redirections_param":"","_seopress_redirections_type":0,"_seopress_analysis_target_kw":"","_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[35,15],"tags":[],"class_list":["post-11794","post","type-post","status-publish","format-standard","hentry","category-big-business","category-media"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack-related-posts":[{"id":16634,"url":"https:\/\/hill-kleerup.org\/blog\/2010\/01\/31\/wait-didnt-we-just-pass-thanksgiving.html","url_meta":{"origin":11794,"position":0},"title":"Wait &#8230; didn&#8217;t we just pass Thanksgiving?","author":"***Dave","date":"Sun 31-Jan-10 6:16pm","format":false,"excerpt":"I'm sure there were a couple of months that went by there, but the last thing I remember was November was done, Thanksgiving was over, I'd reached my NaNoWriMo goal, and ... ... then it turns into a big technicolor haze of Stuf.\u00a0 I think there was some ukulele music\u2026","rel":"","context":"In &quot;Personal&quot;","block_context":{"text":"Personal","link":"https:\/\/hill-kleerup.org\/blog\/category\/personal"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":5691,"url":"https:\/\/hill-kleerup.org\/blog\/2004\/01\/23\/swoosh.html","url_meta":{"origin":11794,"position":1},"title":"Swoosh","author":"***Dave","date":"Fri 23-Jan-04 8:28am","format":false,"excerpt":"For the person who has everything, how about a Disneyland Space Mountain car? Or a PeopleMover car? On sale, from Disney, at eBay. Woo-hoo! (Actually, the Jafar cobra-head staff with...","rel":"","context":"In &quot;Disney\/Pixar&quot;","block_context":{"text":"Disney\/Pixar","link":"https:\/\/hill-kleerup.org\/blog\/category\/media\/franchises\/disney"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":1413,"url":"https:\/\/hill-kleerup.org\/blog\/2002\/01\/11\/dodging_the_bul.html","url_meta":{"origin":11794,"position":2},"title":"Dodging the bullet","author":"***Dave","date":"Fri 11-Jan-02 1:54pm","format":false,"excerpt":"Did you feel something swoosh past your head Monday night? Well, you weren't imagining things. An asteroid that could pulverize a country zipped close by the Earth on Monday, only...","rel":"","context":"In &quot;Science &amp; Nature&quot;","block_context":{"text":"Science &amp; Nature","link":"https:\/\/hill-kleerup.org\/blog\/category\/science"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":7822,"url":"https:\/\/hill-kleerup.org\/blog\/2005\/08\/07\/bt05_this_rest.html","url_meta":{"origin":11794,"position":3},"title":"BT05 &#8211; This Rest Break, This Logo!","author":"***Dave","date":"Sun 7-Aug-05 12:58am","format":false,"excerpt":"Well, took a break to take a shower, engage in some vigorous exercising to keep me awake and alert (the sort my Monitor would probably approve of), and now I'm...","rel":"","context":"In &quot;Big Business&quot;","block_context":{"text":"Big Business","link":"https:\/\/hill-kleerup.org\/blog\/category\/big-business"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":130697,"url":"https:\/\/hill-kleerup.org\/blog\/2016\/05\/18\/dc-gets-a-new-logo-again.html","url_meta":{"origin":11794,"position":4},"title":"DC gets a new logo. Again","author":"***Dave","date":"Wed 18-May-16 8:50am","format":false,"excerpt":"After changing to the current \"peel-off\" logo four years ago, and the star-swoosh logo seven years before that, DC's come up with something ...... well, not sure how to describe it, except it's certainly Manly, with hard angles, pointy indentations, sheer flat surfaces, and ... more hard, pointy angles.While I\u2026","rel":"","context":"In &quot;~PlusPosts&quot;","block_context":{"text":"~PlusPosts","link":"https:\/\/hill-kleerup.org\/blog\/category\/blogging\/plusposts"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":51823,"url":"https:\/\/hill-kleerup.org\/blog\/2015\/07\/23\/presidential-campaign-logos-2015.html","url_meta":{"origin":11794,"position":5},"title":"Presidential Campaign Logos 2015","author":"***Dave","date":"Thu 23-Jul-15 3:23pm","format":false,"excerpt":"Yeah, I know the election is in 2016, but given it's only July 2015, and most of these folk will have vanished from the field by the turn of the year (and there will be half a dozen additional ones), I'd rather go with the present year.I've just finished reading\u2026","rel":"","context":"In &quot;~PlusPosts&quot;","block_context":{"text":"~PlusPosts","link":"https:\/\/hill-kleerup.org\/blog\/category\/blogging\/plusposts"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]}],"_links":{"self":[{"href":"https:\/\/hill-kleerup.org\/blog\/wp-json\/wp\/v2\/posts\/11794","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/hill-kleerup.org\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/hill-kleerup.org\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/hill-kleerup.org\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/hill-kleerup.org\/blog\/wp-json\/wp\/v2\/comments?post=11794"}],"version-history":[{"count":0,"href":"https:\/\/hill-kleerup.org\/blog\/wp-json\/wp\/v2\/posts\/11794\/revisions"}],"wp:attachment":[{"href":"https:\/\/hill-kleerup.org\/blog\/wp-json\/wp\/v2\/media?parent=11794"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/hill-kleerup.org\/blog\/wp-json\/wp\/v2\/categories?post=11794"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/hill-kleerup.org\/blog\/wp-json\/wp\/v2\/tags?post=11794"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}