{"id":135641,"date":"2017-12-13T10:57:58","date_gmt":"2017-12-13T17:57:58","guid":{"rendered":"http:\/\/hill-kleerup.org\/blog\/?p=135641"},"modified":"2017-12-13T13:44:10","modified_gmt":"2017-12-13T20:44:10","slug":"introduction-diet-coke","status":"publish","type":"post","link":"https:\/\/hill-kleerup.org\/blog\/2017\/12\/13\/introduction-diet-coke.html","title":{"rendered":"On the Introduction of Diet Coke"},"content":{"rendered":"

While a bit self-congratulatory in places, this history of the development and roll-out of Diet Coke has some interesting trivia tidbits (the lower case “d” in the name was both a branding and legal decision) that make it worth a read.<\/p>\n


\n
\n<\/a>
\nThe Extraordinary Story of How Diet Coke Came to Be<\/a><\/span>
\nThe original Diet Coke team tells the story of how they created, launched and marketed the number-one rated diet soda brand.<\/p><\/blockquote>\n

View on Google+<\/a><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

While a bit self-congratulatory in places, this history of the development and roll-out of Diet Coke has some interesting trivia tidbits (the lower case “d” in the name was both a branding and legal decision) that make it worth a read. The Extraordinary Story of How Diet Coke Came to Be The original Diet Coke … Continue reading “On the Introduction of Diet Coke”<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":135650,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_seopress_robots_primary_cat":"","_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[106,35,80,38,70],"tags":[1369,1370],"class_list":["post-135641","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-plusposts","category-big-business","category-media-commercial","category-food-drink","category-health-science","tag-coke","tag-dietcoke"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"https:\/\/hill-kleerup.org\/blog\/wp\/wp-content\/uploads\/2017\/12\/diet-coke-debut.jpg","jetpack_sharing_enabled":true,"jetpack-related-posts":[{"id":7869,"url":"https:\/\/hill-kleerup.org\/blog\/2005\/08\/03\/the_real_fake_t.html","url_meta":{"origin":135641,"position":0},"title":"The Real Fake Thing","author":"***Dave","date":"Wed 3-Aug-05 8:06am","format":false,"excerpt":"A very interesting breakdown of the various diet Cokes that Coca-Cola has out there: Diet Coke, Diet Coke with Splenda, C2, Coke Zero, Coke Light. The most interesting bits: Diet...","rel":"","context":"In "Food & Drink"","block_context":{"text":"Food & Drink","link":"https:\/\/hill-kleerup.org\/blog\/category\/food-drink"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":10906,"url":"https:\/\/hill-kleerup.org\/blog\/2007\/05\/22\/the_nearly_real_thing.html","url_meta":{"origin":135641,"position":1},"title":"The Nearly-Real Thing","author":"***Dave","date":"Tue 22-May-07 3:32pm","format":false,"excerpt":"I've been a huge fan\u00a0of\u00a0Coke Zero\u00a0for some time now.\u00a0\u00a0 It's a diet Coke -- but unlike Diet Coke (which is New Coke with artificial sweeteners, which, since New Coke...","rel":"","context":"In "Food & Drink"","block_context":{"text":"Food & Drink","link":"https:\/\/hill-kleerup.org\/blog\/category\/food-drink"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/www.hill-kleerup.org\/blog\/images\/vanilla-coke-zero.jpg?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":6548,"url":"https:\/\/hill-kleerup.org\/blog\/2004\/08\/19\/diet_coke_float.html","url_meta":{"origin":135641,"position":2},"title":"Diet Coke floats","author":"***Dave","date":"Thu 19-Aug-04 9:42am","format":false,"excerpt":"No, I'm not talking about a diet ice cream drink (shudder), I'm talking about what's demonstrated at this site: cans of Diet Coke will float in water; cans of Regular...","rel":"","context":"In "Food & Drink"","block_context":{"text":"Food & Drink","link":"https:\/\/hill-kleerup.org\/blog\/category\/food-drink"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":9741,"url":"https:\/\/hill-kleerup.org\/blog\/2006\/11\/08\/the_real_thing_2.html","url_meta":{"origin":135641,"position":3},"title":"The Real Thing","author":"***Dave","date":"Wed 8-Nov-06 8:49am","format":false,"excerpt":"You Are Coke A true original and classic, you represent the best of everything you can offer. Just the right amount of sweet, just the right amount of energy......","rel":"","context":"In "Food & Drink"","block_context":{"text":"Food & Drink","link":"https:\/\/hill-kleerup.org\/blog\/category\/food-drink"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/images.blogthings.com\/whatkindofsodaareyouquiz\/coke.jpg?resize=350%2C200","width":350,"height":200},"classes":[]},{"id":133956,"url":"https:\/\/hill-kleerup.org\/blog\/2017\/07\/26\/coke-zero-to-become-coke-zero-sugar-and-change-taste.html","url_meta":{"origin":135641,"position":4},"title":"Coke Zero to become Coke Zero Sugar (and change taste)","author":"***Dave","date":"Wed 26-Jul-17 5:54pm","format":false,"excerpt":"If I still drank diet sodas, I'd probably be upset by this, since Coke Zero was my go-to.No word yet on Sprite Zero changing, but, I hate to tell +Kay Hill, that's probably inevitable. Coke Zero Gets New Recipe, Changes Name To \u2018Coke Zero Sugar\u2019 Coca-Cola Zero \u2014 the drink\u2026","rel":"","context":"In "~PlusPosts"","block_context":{"text":"~PlusPosts","link":"https:\/\/hill-kleerup.org\/blog\/category\/blogging\/plusposts"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":3622,"url":"https:\/\/hill-kleerup.org\/blog\/2002\/10\/16\/vanilla_with_ic.html","url_meta":{"origin":135641,"position":5},"title":"Vanilla, with Ice","author":"***Dave","date":"Wed 16-Oct-02 8:45am","format":false,"excerpt":"Coke appears to have a winner with its Vanilla Coke label. It's a massive seller so far, and the soft drink maker is now introducing Diet Vanilla Coke. (Given the...","rel":"","context":"In "Big Business"","block_context":{"text":"Big Business","link":"https:\/\/hill-kleerup.org\/blog\/category\/big-business"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]}],"_links":{"self":[{"href":"https:\/\/hill-kleerup.org\/blog\/wp-json\/wp\/v2\/posts\/135641","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/hill-kleerup.org\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/hill-kleerup.org\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/hill-kleerup.org\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/hill-kleerup.org\/blog\/wp-json\/wp\/v2\/comments?post=135641"}],"version-history":[{"count":1,"href":"https:\/\/hill-kleerup.org\/blog\/wp-json\/wp\/v2\/posts\/135641\/revisions"}],"predecessor-version":[{"id":135651,"href":"https:\/\/hill-kleerup.org\/blog\/wp-json\/wp\/v2\/posts\/135641\/revisions\/135651"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/hill-kleerup.org\/blog\/wp-json\/wp\/v2\/media\/135650"}],"wp:attachment":[{"href":"https:\/\/hill-kleerup.org\/blog\/wp-json\/wp\/v2\/media?parent=135641"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/hill-kleerup.org\/blog\/wp-json\/wp\/v2\/categories?post=135641"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/hill-kleerup.org\/blog\/wp-json\/wp\/v2\/tags?post=135641"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}