{"id":15666,"date":"2009-08-31T08:39:12","date_gmt":"2009-08-31T14:39:12","guid":{"rendered":"http:\/\/hill-kleerup.org\/blog\/?p=15666"},"modified":"2014-11-07T10:27:23","modified_gmt":"2014-11-07T17:27:23","slug":"disney-buys-marvel-what-the","status":"publish","type":"post","link":"https:\/\/hill-kleerup.org\/blog\/2009\/08\/31\/disney-buys-marvel-what-the.html","title":{"rendered":"Disney buys … Marvel?! What the –?"},"content":{"rendered":"

Blinks … stares …<\/a> <\/p>\n

\n

I had to check my calendar to make sure it wasn\u2019t April Fools when the news of The Walt Disney Company\u2019s latest acquisition rolled across my screen. Disney is now the proud owner of Marvel Entertainment at a cost of a cool $4 billion. That quickly adds 5000 new characters to Disney\u2019s cast including some of the most famous and hot properties in the market today – Iron Man, Spiderman, Thor, Captain America, and the X-men.<\/p>\n

With Stan Lee, the creator of much of Marvel\u2019s super hero cast, working closely with Disney for about a year now. I guess he\u2019s had plenty of time to sow Bob Iger\u2019s ear with how valuable a product this would be for Disney. At $4 Billion it is practically a steal compared to Pixar and Pixar has turned out to be a good buy for the Mouse House. Frankly, many analysts wondered why Disney just didn\u2019t acquire Marvel at the same time it acquired Lee\u2019s POW entertainment. No sense making up new superheroes when those with strong existing brands are there for the taking. Plus this might put Stan Lee back in a position of power at Marvel, which is where he belongs.<\/p>\n<\/blockquote>\n

I’m …<\/p>\n

Hrmph.<\/p>\n

Okay, I’m just not sure there’s a fit here, content-wise, except in an at-arm’s-length Touchstone sort of way. I really cannot imagine any of the Marvel properties showing up at the Disney resorts, for example (though it makes for some interesting thoughts regarding some Marvel properties at Universal Studios in Orlando). I don’t see any cross-overs in Marvel comics with Disney characters, either. The two worlds are just too jarring.<\/p>\n

On the other hand, it gives Disney an entree into the comics world that is unmatched by anyone but Warner Brothers, with the potential to get some of their material out under a Marvel label rather than a number of independents. Ditto their new access to some valuable movie franchise possibilities. And it gives Marvel some deep pockets in that regard, too, as well as a owner that’s not simply out to strip it like a West Virginia mountaintop. And there’s the whole ABC thing …<\/p>\n

It’s going to be a very interesting ride to watch.<\/p>\n

 <\/p>\n","protected":false},"excerpt":{"rendered":"

Blinks … stares …  I had to check my calendar to make sure it wasn\u2019t April Fools when the news of The Walt Disney Company\u2019s latest acquisition rolled across my screen. Disney is now the proud owner of Marvel Entertainment at a cost of a cool $4 billion. That quickly adds 5000 new characters to … Continue reading “Disney buys … Marvel?! What the –?”<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","_seopress_robots_follow":"","_seopress_robots_imageindex":"","_seopress_robots_snippet":"","_seopress_robots_primary_cat":"","_seopress_robots_breadcrumbs":"","_seopress_robots_freeze_modified_date":"","_seopress_robots_custom_modified_date":"","_seopress_robots_canonical":"","_seopress_social_fb_title":"","_seopress_social_fb_desc":"","_seopress_social_fb_img":"","_seopress_social_fb_img_attachment_id":0,"_seopress_social_fb_img_width":0,"_seopress_social_fb_img_height":0,"_seopress_social_twitter_title":"","_seopress_social_twitter_desc":"","_seopress_social_twitter_img":"","_seopress_social_twitter_img_attachment_id":0,"_seopress_social_twitter_img_width":0,"_seopress_social_twitter_img_height":0,"_seopress_redirections_value":"","_seopress_redirections_enabled":"","_seopress_redirections_enabled_regex":"","_seopress_redirections_logged_status":"","_seopress_redirections_param":"","_seopress_redirections_type":0,"_seopress_analysis_target_kw":"","_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[45,35,11,263,525,28,41,40],"tags":[],"class_list":["post-15666","post","type-post","status-publish","format-standard","hentry","category-media-cartoons","category-big-business","category-media-comics","category-disney","category-marvel-cinematic-universe","category-media-moguls","category-media-movies","category-media-tv"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack-related-posts":[{"id":27833,"url":"https:\/\/hill-kleerup.org\/blog\/2012\/05\/09\/disney-parks-and-marvel-characters.html","url_meta":{"origin":15666,"position":0},"title":"Disney parks and Marvel characters","author":"***Dave","date":"Wed 9-May-12 12:06pm","format":false,"excerpt":"With Disney owning Marvel, there's been questions raised since that acquisition about how they would integrate Marvel characters -- like the Avengers -- into the theme parks. I've never been enthused about it, because they simply don't fit very well with the Disney\/Pixar sensibilities. Disney Hollywood Studios, maybe. But Iron\u2026","rel":"","context":"In "~PlusPosts"","block_context":{"text":"~PlusPosts","link":"https:\/\/hill-kleerup.org\/blog\/category\/blogging\/plusposts"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":43672,"url":"https:\/\/hill-kleerup.org\/blog\/2014\/07\/18\/rt-lordravenscraft-disney-o.html","url_meta":{"origin":15666,"position":1},"title":"RT @LordRavenscraft: “Disney o…","author":"***Dave","date":"Fri 18-Jul-14 7:03pm","format":false,"excerpt":"RT @LordRavenscraft: \"Disney owns marvel. Marvel owns Thor. Thor is the son of a king. Thor is now female. Thor is now a Disney princes\u2026","rel":"","context":"In "~Tweets"","block_context":{"text":"~Tweets","link":"https:\/\/hill-kleerup.org\/blog\/category\/blogging\/tweets"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":15811,"url":"https:\/\/hill-kleerup.org\/blog\/2009\/09\/15\/disneymarvel-the-musicals.html","url_meta":{"origin":15666,"position":2},"title":"Disney\/Marvel – The Musical(s)","author":"***Dave","date":"Tue 15-Sep-09 1:36pm","format":false,"excerpt":"What will happen with the Disney acquisition of Marvel? Hmmmm ... \u00a0 (via Topless Robot\u00a0","rel":"","context":"In "Comics & Comic Books"","block_context":{"text":"Comics & Comic Books","link":"https:\/\/hill-kleerup.org\/blog\/category\/media\/media-comics"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":135312,"url":"https:\/\/hill-kleerup.org\/blog\/2017\/11\/06\/might-finally-get-avengers-vs-x-men-etc-movie.html","url_meta":{"origin":15666,"position":3},"title":"We might finally get an “Avengers vs X-Men’ (etc.) movie","author":"***Dave","date":"Mon 6-Nov-17 3:53pm","format":false,"excerpt":"That is, if the current negotiations to sell 21st Century Fox's studio\/media properties to Disney comes to pass. I'm not usually big into major media consolidation, but I'm willing to do it so that Marvel Studios could get the X-stuff back and the Fantastic Four. Wowzers. 21st Century Fox has\u2026","rel":"","context":"In "~PlusPosts"","block_context":{"text":"~PlusPosts","link":"https:\/\/hill-kleerup.org\/blog\/category\/blogging\/plusposts"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/hill-kleerup.org\/blog\/wp\/wp-content\/uploads\/2017\/11\/unnamed-2.jpg?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":42223,"url":"https:\/\/hill-kleerup.org\/blog\/2014\/05\/27\/there-is-such-a-thing-as-too-kid-friendly-a-movie.html","url_meta":{"origin":15666,"position":4},"title":"There is such a thing as too kid-friendly a movie","author":"***Dave","date":"Tue 27-May-14 1:48pm","format":false,"excerpt":"Fortunately, Disney hasn't interfered with the Marvel Cinematic Universe this much. Yet.(h\/t +Curt Thompson) #marvelmovies \u00a0 #disney \u00a0 #hellokitty \u00a0 #avengers \u00a0Reshared post from +Marcus StaffIn album 27\/05\/2014 View this post on Google+","rel":"","context":"In "~PlusPosts"","block_context":{"text":"~PlusPosts","link":"https:\/\/hill-kleerup.org\/blog\/category\/blogging\/plusposts"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/hill-kleerup.org\/blog\/wp\/wp-content\/uploads\/2014\/05\/2014%2B-%2B2.png?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":15671,"url":"https:\/\/hill-kleerup.org\/blog\/2009\/08\/31\/marvel-disney-hilarity.html","url_meta":{"origin":15666,"position":5},"title":"Marvel + Disney = Hilarity","author":"***Dave","date":"Mon 31-Aug-09 8:48pm","format":false,"excerpt":"All sorts of fun on Twitter today about the Disney acquisition of Marvel. A variety of folks weighed in with various mash-ups (mostly tagged with #disneymarvel and #disneymarvelcrossovers\u00a0-- the following is a small sample, and several of the ideas below were independently arrived at by other people as well). theblairbutler:\u2026","rel":"","context":"In "Animation \/ Cartoons"","block_context":{"text":"Animation \/ Cartoons","link":"https:\/\/hill-kleerup.org\/blog\/category\/media\/media-cartoons"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]}],"_links":{"self":[{"href":"https:\/\/hill-kleerup.org\/blog\/wp-json\/wp\/v2\/posts\/15666","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/hill-kleerup.org\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/hill-kleerup.org\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/hill-kleerup.org\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/hill-kleerup.org\/blog\/wp-json\/wp\/v2\/comments?post=15666"}],"version-history":[{"count":1,"href":"https:\/\/hill-kleerup.org\/blog\/wp-json\/wp\/v2\/posts\/15666\/revisions"}],"predecessor-version":[{"id":40566,"href":"https:\/\/hill-kleerup.org\/blog\/wp-json\/wp\/v2\/posts\/15666\/revisions\/40566"}],"wp:attachment":[{"href":"https:\/\/hill-kleerup.org\/blog\/wp-json\/wp\/v2\/media?parent=15666"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/hill-kleerup.org\/blog\/wp-json\/wp\/v2\/categories?post=15666"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/hill-kleerup.org\/blog\/wp-json\/wp\/v2\/tags?post=15666"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}