{"id":2455,"date":"2002-06-19T12:45:59","date_gmt":"2002-06-19T17:45:59","guid":{"rendered":"http:\/\/hill-kleerup.org\/blog\/wp\/?p=2455"},"modified":"2002-06-19T12:45:59","modified_gmt":"2002-06-19T17:45:59","slug":"sex_violence_an","status":"publish","type":"post","link":"https:\/\/hill-kleerup.org\/blog\/2002\/06\/19\/sex_violence_an.html","title":{"rendered":"Sex, violence and commercials"},"content":{"rendered":"

Could it be? Some recent studies<\/a> indicate that folks don’t remember commercials as well<\/a> if the show is graphically violent or sexual. More visceral content seems to distract viewers from the ad messages.<\/p>\n

In some ways, that’s almost a no-brainer (literally), but nobody seems to have thought of it before now. <\/p>\n

So, will advertisers …<\/p>\n

… force TV producers to tone down the sex and violence?<\/p>\n

… pump up the sex and violence in their ads to somehow beat out the distraction? (That doesn’t seem to work, but …)<\/p>\n

… ignore the study and figure that more people are watching shows that have sex and violence in them so they’d better advertise there?<\/p>\n","protected":false},"excerpt":{"rendered":"

Could it be? Some recent studies indicate that folks don’t remember commercials as well if the show is graphically violent or sexual. More visceral content seems to distract viewers from…<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","_seopress_robots_follow":"","_seopress_robots_imageindex":"","_seopress_robots_snippet":"","_seopress_robots_primary_cat":"","_seopress_robots_breadcrumbs":"","_seopress_robots_freeze_modified_date":"","_seopress_robots_custom_modified_date":"","_seopress_robots_canonical":"","_seopress_social_fb_title":"","_seopress_social_fb_desc":"","_seopress_social_fb_img":"","_seopress_social_fb_img_attachment_id":0,"_seopress_social_fb_img_width":0,"_seopress_social_fb_img_height":0,"_seopress_social_twitter_title":"","_seopress_social_twitter_desc":"","_seopress_social_twitter_img":"","_seopress_social_twitter_img_attachment_id":0,"_seopress_social_twitter_img_width":0,"_seopress_social_twitter_img_height":0,"_seopress_redirections_value":"","_seopress_redirections_enabled":"","_seopress_redirections_enabled_regex":"","_seopress_redirections_logged_status":"","_seopress_redirections_param":"","_seopress_redirections_type":0,"_seopress_analysis_target_kw":"","_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[15],"tags":[],"class_list":["post-2455","post","type-post","status-publish","format-standard","hentry","category-media"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack-related-posts":[{"id":9430,"url":"https:\/\/hill-kleerup.org\/blog\/2006\/07\/07\/abc_vs_usa.html","url_meta":{"origin":2455,"position":0},"title":"ABC vs. USA","author":"***Dave","date":"Fri 7-Jul-06 9:55pm","format":false,"excerpt":"Because, of course, skipping commercials is tantamount to theft. ABC HAS HELD DISCUSSIONS ON the use of technology that would disable the fast-forward button on DVRs, according to ABC President...","rel":"","context":"In "Hi-Tech"","block_context":{"text":"Hi-Tech","link":"https:\/\/hill-kleerup.org\/blog\/category\/hi-tech"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":133134,"url":"https:\/\/hill-kleerup.org\/blog\/2017\/03\/23\/is-even-the-nfl-getting-tired-of-too-many-commercials.html","url_meta":{"origin":2455,"position":1},"title":"Is even the NFL getting tired of too many commercials?","author":"***Dave","date":"Thu 23-Mar-17 9:56am","format":false,"excerpt":"A look at the changes coming next season, mostly to get home viewers to get less ticked off at frequent commercial breaks. Exclusive: Roger Goodell says changes coming to quicken NFL games in 2017 Expect less frequent commercials and mechanisms to reduce down time during games. View on Google+","rel":"","context":"In "~PlusPosts"","block_context":{"text":"~PlusPosts","link":"https:\/\/hill-kleerup.org\/blog\/category\/blogging\/plusposts"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":1997,"url":"https:\/\/hill-kleerup.org\/blog\/2002\/03\/28\/tv_violence.html","url_meta":{"origin":2455,"position":2},"title":"TV violence","author":"***Dave","date":"Thu 28-Mar-02 6:22pm","format":false,"excerpt":"Another study is out claiming a link between violence on TV and aggressive behavior. I'd really like to read the original, because what I'm seeing in the article is not...","rel":"","context":"In "Parenting"","block_context":{"text":"Parenting","link":"https:\/\/hill-kleerup.org\/blog\/category\/personal\/parenting"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":9586,"url":"https:\/\/hill-kleerup.org\/blog\/2006\/05\/31\/the_networks_of.html","url_meta":{"origin":2455,"position":3},"title":"The networks offer a carrot, not a stick.","author":"***Dave","date":"Wed 31-May-06 6:58am","format":false,"excerpt":"So more and more people are getting DVRs like TiVo, and commercial TV networks have been getting more and more up in arms over the \"theft\" involved in people watching...","rel":"","context":"In "Media Moguls"","block_context":{"text":"Media Moguls","link":"https:\/\/hill-kleerup.org\/blog\/category\/media\/media-moguls"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":23872,"url":"https:\/\/hill-kleerup.org\/blog\/2011\/11\/20\/will-the-occupiers-strike-back.html","url_meta":{"origin":2455,"position":4},"title":"Will the Occupiers strike back?","author":"***Dave","date":"Sun 20-Nov-11 2:41pm","format":false,"excerpt":"I suspect it will happen, sooner or later. I suspect, faced with batons and pepper spray, someone will ratchet up the response, will escalate matters, and from there things will get extremely nasty.I also strongly suspect that the Occupy leaders, such as they are, are doing their darnedest to keep\u2026","rel":"","context":"In "~PlusPosts"","block_context":{"text":"~PlusPosts","link":"https:\/\/hill-kleerup.org\/blog\/category\/blogging\/plusposts"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":32254,"url":"https:\/\/hill-kleerup.org\/blog\/2013\/01\/21\/looking-at-violent-video-games-again-some-more.html","url_meta":{"origin":2455,"position":5},"title":"Looking at violent video games (again, some more)","author":"***Dave","date":"Mon 21-Jan-13 8:14am","format":false,"excerpt":"It's everyone's favorite whipping boy, but when you look at the studies held to date, there remain a lot of problems in drawing solid, actionable conclusions from them, including questions like:a. The link between \"increased aggression\" (where found) and actual violent behavior.b. The persistence\u00a0of long-term vs. short-term aggression effects.c. The\u2026","rel":"","context":"In "~PlusPosts"","block_context":{"text":"~PlusPosts","link":"https:\/\/hill-kleerup.org\/blog\/category\/blogging\/plusposts"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]}],"_links":{"self":[{"href":"https:\/\/hill-kleerup.org\/blog\/wp-json\/wp\/v2\/posts\/2455","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/hill-kleerup.org\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/hill-kleerup.org\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/hill-kleerup.org\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/hill-kleerup.org\/blog\/wp-json\/wp\/v2\/comments?post=2455"}],"version-history":[{"count":0,"href":"https:\/\/hill-kleerup.org\/blog\/wp-json\/wp\/v2\/posts\/2455\/revisions"}],"wp:attachment":[{"href":"https:\/\/hill-kleerup.org\/blog\/wp-json\/wp\/v2\/media?parent=2455"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/hill-kleerup.org\/blog\/wp-json\/wp\/v2\/categories?post=2455"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/hill-kleerup.org\/blog\/wp-json\/wp\/v2\/tags?post=2455"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}