{"id":26329,"date":"2012-02-11T00:40:11","date_gmt":"2012-02-11T07:40:11","guid":{"rendered":"http:\/\/hill-kleerup.org\/blog\/2012\/02\/11\/feeling-blue-over-the-new-52.html"},"modified":"2012-02-13T00:03:36","modified_gmt":"2012-02-13T07:03:36","slug":"feeling-blue-over-the-new-52","status":"publish","type":"post","link":"https:\/\/hill-kleerup.org\/blog\/2012\/02\/11\/feeling-blue-over-the-new-52.html","title":{"rendered":"Feeling Blue over the New 52"},"content":{"rendered":"

DC commissioned Nielsen to survey comics readers to see how the DC New Universe \/ New 52 thang was working out. The goal had been, of course, to bring in lots of new readers by tossing out stodgy continuity, and reinventing the DC heroes in new, fresh, Jim-Lee-costume-bedecked versions.<\/p>\n

Results? Very few new readers. Female readership down from a year ago. <\/p>\n

Which was completely predictable, since there was not a lot here to appeal to new readers, but plenty to tick off older readers (and, especially, female readers, who got pretty much kicked to the curb, not only by DC's treatment of its female creative talent, but what it did with female characters as well).<\/p>\n

Will DC change course again? Doubtful, at least as long as the current talent that engineered the DCnU remains at the helm. And not while the numbers are being spun as positive.<\/p>\n

For example, DC is noting that there's a goodly return of former comic book readers (vs. new readers). The finding that only 2% of readers are under 18 could be seen as horrible news for the future of the industry, but DC is spinning it to prove that their more "mature" (skanky) comics approach is legitimate, since so few kids are in their readership. Sales were up — but only in comparison to preceding months, and they're trending back downward again.<\/p>\n

So DC either believes that everything is going well, or is unwilling to consider that it isn't. And meanwhile potential audiences that grew up on DC animated TV series (Justice League, Batman, Superman, Teen Titans, a host of video releases) find little in common between those things and the DCnU. And the industry continues to dwindle. #ddtb<\/p>\n

\n

Embedded Link<\/strong><\/p>\n

\t\t\t\t\t\t\t\t\t\t\t\tDC Women Kicking Ass – DC Releases Nielsen survey numbers; few new readers, female readership declines<\/a>
\n\t\t\t\t\t\t\t\t\t\t\t\tDC Releases Nielsen survey numbers; few new readers, female readership declines The results of the Nielsen Survey that DC did post reboot are in and the results are depressing. In an article on ICv2,….\n\t\t\t\t\t\t\t\t\t\t\t<\/p>\n

\n","protected":false},"excerpt":{"rendered":"

DC commissioned Nielsen to survey comics readers to see how the DC New Universe \/ New 52 thang was working out. The goal had been, of course, to bring in lots of new readers by tossing out stodgy continuity, and reinventing the DC heroes in new, fresh, Jim-Lee-costume-bedecked versions. Results? Very few new readers. Female … Continue reading “Feeling Blue over the New 52”<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","_seopress_robots_follow":"","_seopress_robots_imageindex":"","_seopress_robots_snippet":"","_seopress_robots_primary_cat":"","_seopress_robots_breadcrumbs":"","_seopress_robots_freeze_modified_date":"","_seopress_robots_custom_modified_date":"","_seopress_robots_canonical":"","_seopress_social_fb_title":"","_seopress_social_fb_desc":"","_seopress_social_fb_img":"","_seopress_social_fb_img_attachment_id":0,"_seopress_social_fb_img_width":0,"_seopress_social_fb_img_height":0,"_seopress_social_twitter_title":"","_seopress_social_twitter_desc":"","_seopress_social_twitter_img":"","_seopress_social_twitter_img_attachment_id":0,"_seopress_social_twitter_img_width":0,"_seopress_social_twitter_img_height":0,"_seopress_redirections_value":"","_seopress_redirections_enabled":"","_seopress_redirections_enabled_regex":"","_seopress_redirections_logged_status":"","_seopress_redirections_param":"","_seopress_redirections_type":0,"_seopress_analysis_target_kw":"","_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[106,11],"tags":[107],"class_list":["post-26329","post","type-post","status-publish","format-standard","hentry","category-plusposts","category-media-comics","tag-ddtb"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack-related-posts":[{"id":31655,"url":"https:\/\/hill-kleerup.org\/blog\/2012\/12\/09\/gail-simone-gets-fired-from-batgirl-by-e-mail.html","url_meta":{"origin":26329,"position":0},"title":"Gail Simone gets fired from "Batgirl" … by e-mail","author":"***Dave","date":"Sun 9-Dec-12 8:48pm","format":false,"excerpt":"Which is really strange (given that it's been a successfully-selling book) and distressing (as Simone is one of the top female writers in comics today). \u00a0Given DC's dubious relationships with its female readers \/ creators \/ characters, it's also more than a bit worrisome.\"Batgirl\" hasn't been my favorite comic in\u2026","rel":"","context":"In "~PlusPosts"","block_context":{"text":"~PlusPosts","link":"https:\/\/hill-kleerup.org\/blog\/category\/blogging\/plusposts"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":22047,"url":"https:\/\/hill-kleerup.org\/blog\/2011\/08\/09\/and-so-my-internet-presence-grows.html","url_meta":{"origin":26329,"position":1},"title":"And so my Internet presence grows …","author":"***Dave","date":"Tue 9-Aug-11 10:58am","format":false,"excerpt":"I've been reading the blog \"DC Women Kicking Ass\" for a few months now. It's a fun Tumblr blog looking primarily at female supers in the DC comics. When Sue, the author, was heading out for vacation, she solicited her readers for some guest posts ... And, hey presto, my\u2026","rel":"","context":"In "Comics & Comic Books"","block_context":{"text":"Comics & Comic Books","link":"https:\/\/hill-kleerup.org\/blog\/category\/media\/media-comics"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/hill-kleerup.org\/blog\/wp\/wp-content\/uploads\/2011\/08\/supergirls.jpg?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":25043,"url":"https:\/\/hill-kleerup.org\/blog\/2012\/01\/03\/comic-book-covers-from-2011.html","url_meta":{"origin":26329,"position":2},"title":"Comic Book Covers from 2011","author":"***Dave","date":"Tue 3-Jan-12 6:53pm","format":false,"excerpt":"Some great choices here from one of my favorite comics blogs. #ddtb Embedded Link DC Women Kicking Ass - The 10 best DC Comics covers of 2011 with female characters The 10 best DC Comics covers of 2011 with female characters Researching this post was like riding a rollercoaster. As\u2026","rel":"","context":"In "~PlusPosts"","block_context":{"text":"~PlusPosts","link":"https:\/\/hill-kleerup.org\/blog\/category\/blogging\/plusposts"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":38384,"url":"https:\/\/hill-kleerup.org\/blog\/2013\/08\/06\/dc-comics-aims-for-a-very-narrow-demographic-window.html","url_meta":{"origin":26329,"position":3},"title":"DC Comics aims for a very narrow demographic window","author":"***Dave","date":"Tue 6-Aug-13 5:49pm","format":false,"excerpt":"Ah, this explains it. \u00a0I think most DC comics these days are rubbish, but I'm 52 years old, so clearly I'm not in their target 45-year-old cohort.No, but seriously (well, more seriously), where does Dan Didio think new comic book readers are coming from? \u00a0Are people just going to start\u2026","rel":"","context":"In "~PlusPosts"","block_context":{"text":"~PlusPosts","link":"https:\/\/hill-kleerup.org\/blog\/category\/blogging\/plusposts"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":44904,"url":"https:\/\/hill-kleerup.org\/blog\/2014\/09\/04\/the-new-secret-six.html","url_meta":{"origin":26329,"position":4},"title":"The New "Secret Six"","author":"***Dave","date":"Thu 4-Sep-14 11:26am","format":false,"excerpt":"Frankly, I would gravely mistrust DC with a reboot of the pre-New 52 dark classic series, Secret Six. But given Gail Simone being at the helm of both, I'm definitely on board. Here's hoping she gets the editorial support to make it something new and awesome. Gail Simone lets Catman\u2026","rel":"","context":"In "~PlusPosts"","block_context":{"text":"~PlusPosts","link":"https:\/\/hill-kleerup.org\/blog\/category\/blogging\/plusposts"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":130321,"url":"https:\/\/hill-kleerup.org\/blog\/2016\/03\/27\/dc-reborn.html","url_meta":{"origin":26329,"position":5},"title":"DC Reborn?","author":"***Dave","date":"Sun 27-Mar-16 10:53pm","format":false,"excerpt":"At the risk of over-optimism, it seriously appears like DC's new \"Rebirth\" reboot is going to undo a lot of the more egregious aspects of the \"New 52\" reboot. While there are some efforts to bring more alignment to the movie\/TV DC characters, the overall look (and talent) is sounding\u2026","rel":"","context":"In "~PlusPosts"","block_context":{"text":"~PlusPosts","link":"https:\/\/hill-kleerup.org\/blog\/category\/blogging\/plusposts"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]}],"_links":{"self":[{"href":"https:\/\/hill-kleerup.org\/blog\/wp-json\/wp\/v2\/posts\/26329","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/hill-kleerup.org\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/hill-kleerup.org\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/hill-kleerup.org\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/hill-kleerup.org\/blog\/wp-json\/wp\/v2\/comments?post=26329"}],"version-history":[{"count":0,"href":"https:\/\/hill-kleerup.org\/blog\/wp-json\/wp\/v2\/posts\/26329\/revisions"}],"wp:attachment":[{"href":"https:\/\/hill-kleerup.org\/blog\/wp-json\/wp\/v2\/media?parent=26329"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/hill-kleerup.org\/blog\/wp-json\/wp\/v2\/categories?post=26329"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/hill-kleerup.org\/blog\/wp-json\/wp\/v2\/tags?post=26329"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}