{"id":2643,"date":"2002-05-23T14:25:07","date_gmt":"2002-05-23T19:25:07","guid":{"rendered":"http:\/\/hill-kleerup.org\/blog\/wp\/?p=2643"},"modified":"2014-11-07T09:51:19","modified_gmt":"2014-11-07T16:51:19","slug":"a_third_explana","status":"publish","type":"post","link":"https:\/\/hill-kleerup.org\/blog\/2002\/05\/23\/a_third_explana.html","title":{"rendered":"A third explanation?"},"content":{"rendered":"<p>Researchers claim that people are unable to taste the difference between caffeinated and uncaffeinated soft drinks.  This means, they conclude, that soft drink manufacturers are <a href=\"http:\/\/www.cbsnews.com\/stories\/2000\/08\/14\/tech\/main224598.shtml\">intentionally trying to addict their customers<\/a>.<\/p>\n<p><i>Nonsense<\/i>, huffs and puffs the National Soft Drink Association.  <i>It&#8217;s all about flavor.  Besides, a bunch of people in the test were smokers, and we know how <s>addiction-prone<\/s> poor they are at tasting things.<\/i><br \/>\nAs a dedicated caffeinated soft drink drinker (Coke, Pepsi, and Barqs, primarily), the assertion by the manufacturers is just goofy.  It&#8217;s not a detectable taste.<\/p>\n<p>On the other hand, I&#8217;m not a big conspiracy theorist.  And caffeine, while mildly addictive, is not addictive enough to make me think that&#8217;s wht&#8217;s going on here.<\/p>\n<p>No, the bottom line here is that people like to drink caffeinated drinks because <i>they enjoy the caffeine buzz<\/i>.  It is, if you will, America&#8217;s dirty little mood-altering secret.  Caffeine gives you a buzz.  It perks you up.<\/p>\n<p>What, you think folks drink coffee because it tastes good? You think people really like the taste of black tea that much more than green tea? Same diff.<\/p>\n<p>But the manufacturers can admit that, because it makes them sound like drug pushers.  They are, of course, but I, for one, am eagerly lining up for my fix.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Researchers claim that people are unable to taste the difference between caffeinated and uncaffeinated soft drinks. This means, they conclude, that soft drink manufacturers are intentionally trying to addict their&#8230;<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","_seopress_robots_follow":"","_seopress_robots_imageindex":"","_seopress_robots_snippet":"","_seopress_robots_primary_cat":"","_seopress_robots_breadcrumbs":"","_seopress_robots_freeze_modified_date":"","_seopress_robots_custom_modified_date":"","_seopress_robots_canonical":"","_seopress_social_fb_title":"","_seopress_social_fb_desc":"","_seopress_social_fb_img":"","_seopress_social_fb_img_attachment_id":0,"_seopress_social_fb_img_width":0,"_seopress_social_fb_img_height":0,"_seopress_social_twitter_title":"","_seopress_social_twitter_desc":"","_seopress_social_twitter_img":"","_seopress_social_twitter_img_attachment_id":0,"_seopress_social_twitter_img_width":0,"_seopress_social_twitter_img_height":0,"_seopress_redirections_value":"","_seopress_redirections_enabled":"","_seopress_redirections_enabled_regex":"","_seopress_redirections_logged_status":"","_seopress_redirections_param":"","_seopress_redirections_type":0,"_seopress_analysis_target_kw":"","_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[722,38],"tags":[],"class_list":["post-2643","post","type-post","status-publish","format-standard","hentry","category-coffee","category-food-drink"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack-related-posts":[{"id":4385,"url":"https:\/\/hill-kleerup.org\/blog\/2003\/09\/12\/i_love_the_java-5.html","url_meta":{"origin":2643,"position":0},"title":"I love the Java Jive and it loves me","author":"***Dave","date":"Fri 12-Sep-03 7:17am","format":false,"excerpt":"I would sell all my stock in No-Doz. Fast. For the person who can't afford to make or pick up a cup of coffee to get perked up, we now...","rel":"","context":"In &quot;Coffee&quot;","block_context":{"text":"Coffee","link":"https:\/\/hill-kleerup.org\/blog\/category\/food-drink\/coffee"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":43717,"url":"https:\/\/hill-kleerup.org\/blog\/2014\/07\/21\/i-love-the-java-jive-but-this-is-ridiculous.html","url_meta":{"origin":2643,"position":1},"title":"I love the Java Jive, but this is ridiculous","author":"***Dave","date":"Mon 21-Jul-14 8:44am","format":false,"excerpt":"Yes, powdered caffeine sounds like something that is pretty dangerous, at 1 teaspoon being the equivalent of 25 cups of coffee.\ufeff The FDA Asks That You Please Not Ingest Pure Powdered Caffeine People have been drinking caffeinated beverages for centuries, and popping caffeine pills for decades, and the Food and\u2026","rel":"","context":"In &quot;~PlusPosts&quot;","block_context":{"text":"~PlusPosts","link":"https:\/\/hill-kleerup.org\/blog\/category\/blogging\/plusposts"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":9365,"url":"https:\/\/hill-kleerup.org\/blog\/2006\/07\/20\/i_love_the_java-2.html","url_meta":{"origin":2643,"position":2},"title":"I love the java jive","author":"***Dave","date":"Thu 20-Jul-06 1:11pm","format":false,"excerpt":"Caffeine contents in various drinks.\u00a0 And another table showing much the same. From the first article, some fun facts: # Caffeine is similar in structure to adenosine, a chemical found...","rel":"","context":"In &quot;Coffee&quot;","block_context":{"text":"Coffee","link":"https:\/\/hill-kleerup.org\/blog\/category\/food-drink\/coffee"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":11473,"url":"https:\/\/hill-kleerup.org\/blog\/2007\/08\/20\/potpourri_for_the_feast_o-8.html","url_meta":{"origin":2643,"position":3},"title":"Potpourri for the Feast of St Bernard of Clairvaux","author":"***Dave","date":"Mon 20-Aug-07 11:50am","format":false,"excerpt":"\u00a0 Who was St Bernard of Clairvaux?\u00a0 See also. I find it ... interesting that the emoticon and the compact disc are turning 25 right about the same time. Disney-MGM...","rel":"","context":"In &quot;Big Business&quot;","block_context":{"text":"Big Business","link":"https:\/\/hill-kleerup.org\/blog\/category\/big-business"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":755,"url":"https:\/\/hill-kleerup.org\/blog\/2001\/11\/16\/save_harry.html","url_meta":{"origin":2643,"position":4},"title":"Save Harry!","author":"***Dave","date":"Fri 16-Nov-01 1:56pm","format":false,"excerpt":"While I like the concept that soft drinks (soda pop, cokes, whatever they call them in your part of the country) are \"liquid candy,\" I don't think that this site,...","rel":"","context":"In &quot;Coffee&quot;","block_context":{"text":"Coffee","link":"https:\/\/hill-kleerup.org\/blog\/category\/food-drink\/coffee"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":6241,"url":"https:\/\/hill-kleerup.org\/blog\/2004\/10\/04\/i_love_the_java-4.html","url_meta":{"origin":2643,"position":5},"title":"I love the java jive &#8230;","author":"***Dave","date":"Mon 4-Oct-04 11:21am","format":false,"excerpt":"News flash: caffeine is addictive: Don't be surprised if missing that cup of morning coffee gives you a headache or makes it difficult to concentrate at work. It's all part...","rel":"","context":"In &quot;Coffee&quot;","block_context":{"text":"Coffee","link":"https:\/\/hill-kleerup.org\/blog\/category\/food-drink\/coffee"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]}],"_links":{"self":[{"href":"https:\/\/hill-kleerup.org\/blog\/wp-json\/wp\/v2\/posts\/2643","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/hill-kleerup.org\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/hill-kleerup.org\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/hill-kleerup.org\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/hill-kleerup.org\/blog\/wp-json\/wp\/v2\/comments?post=2643"}],"version-history":[{"count":1,"href":"https:\/\/hill-kleerup.org\/blog\/wp-json\/wp\/v2\/posts\/2643\/revisions"}],"predecessor-version":[{"id":47261,"href":"https:\/\/hill-kleerup.org\/blog\/wp-json\/wp\/v2\/posts\/2643\/revisions\/47261"}],"wp:attachment":[{"href":"https:\/\/hill-kleerup.org\/blog\/wp-json\/wp\/v2\/media?parent=2643"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/hill-kleerup.org\/blog\/wp-json\/wp\/v2\/categories?post=2643"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/hill-kleerup.org\/blog\/wp-json\/wp\/v2\/tags?post=2643"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}