{"id":3728,"date":"2003-04-04T22:18:49","date_gmt":"2003-04-05T03:18:49","guid":{"rendered":"http:\/\/hill-kleerup.org\/blog\/wp\/?p=3728"},"modified":"2003-04-04T22:18:49","modified_gmt":"2003-04-05T03:18:49","slug":"tinkering_with","status":"publish","type":"post","link":"https:\/\/hill-kleerup.org\/blog\/2003\/04\/04\/tinkering_with.html","title":{"rendered":"Tinkering with success"},"content":{"rendered":"<p><img decoding=\"async\" src=\"http:\/\/www.adweek.com\/adweek\/photos\/2003\/03\/W4\/25_n_news_UPSnewlogo_L.gif\" align=\"right\" height=100 width=100 alt=\"New! Shiny! Expensive!\" \/>Adam laments the gratuitous (if that&#8217;s the right word for something that cost them $20MM) <a title=\"words mean things\" href=\"http:\/\/www.lucky8ball.com\/wordsmeanthings\/index.cfm?postID=1490#comment_start\">change in the UPS logo<\/a> from a simple, straightforward design to something that&#8217;s all 3D and <a href=\"http:\/\/www.50cups.com\/swoosh\/nameandswoosh.asp\">swooshy<\/a>.<\/p>\n<p>I don&#8217;t think the <a href=\"http:\/\/www.adweek.com\/aw\/national\/article_display.jsp?vnu_content_id=1848494\">new logo <\/a>is all that bad, but I think it&#8217;s pretty trivial <a href=\"http:\/\/www.lucky8ball.com\/graphics\/ups.gif\">next to the old one<\/a>.  Though I guess nobody uses twine any more, either.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Adam laments the gratuitous (if that&#8217;s the right word for something that cost them $20MM) change in the UPS logo from a simple, straightforward design to something that&#8217;s all 3D&#8230;<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_seopress_robots_primary_cat":"","_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","_seopress_analysis_target_kw":"","_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[35],"tags":[],"class_list":["post-3728","post","type-post","status-publish","format-standard","hentry","category-big-business"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack-related-posts":[{"id":28060,"url":"https:\/\/hill-kleerup.org\/blog\/2012\/05\/31\/and-the-winner-of-todays-gratuitous-jerk-award.html","url_meta":{"origin":3728,"position":0},"title":"And the winner of today&#39;s Gratuitous Jerk award","author":"***Dave","date":"Thu 31-May-12 2:07pm","format":false,"excerpt":"Really? And have you ever looked up the word \"respectfully\"? Yeesh.Reshared post from +Les JenkinsDear Mayor Rudy Voepel. You're a fucking mayor. Not Superman. Please stop making us all look like assholes just because you've got a bug up your ass.Sincerely, The Rest of America. Embedded Link California Mayor Slams\u2026","rel":"","context":"In &quot;~PlusPosts&quot;","block_context":{"text":"~PlusPosts","link":"https:\/\/hill-kleerup.org\/blog\/category\/blogging\/plusposts"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":262,"url":"https:\/\/hill-kleerup.org\/blog\/2003\/05\/19\/yea_though_i_wa.html","url_meta":{"origin":3728,"position":1},"title":"Yea, though I wander &#8230;","author":"***Dave","date":"Mon 19-May-03 10:23am","format":false,"excerpt":"Heard back from a senior IT manager I've been corresponding with. He actually called me before I could call him (I figured since he'd been out over two weeks on...","rel":"","context":"In &quot;Job Jollies&quot;","block_context":{"text":"Job Jollies","link":"https:\/\/hill-kleerup.org\/blog\/category\/job-jollies"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":6196,"url":"https:\/\/hill-kleerup.org\/blog\/2004\/04\/29\/logo_4.html","url_meta":{"origin":3728,"position":2},"title":"Logo","author":"***Dave","date":"Thu 29-Apr-04 6:48am","format":false,"excerpt":"Well, what do you know? A public aesthetic competition that I ended up choosing \"correctly.\" Denver has unveiled its new \"business\" logo. Mayor John Hickenlooper today unveiled a new Mile...","rel":"","context":"In &quot;Politics &amp; Law&quot;","block_context":{"text":"Politics &amp; Law","link":"https:\/\/hill-kleerup.org\/blog\/category\/politics-law"},"img":{"alt_text":"denver-logo.gif","src":"\/blog\/images\/denver-logo.gif","width":350,"height":200},"classes":[]},{"id":24592,"url":"https:\/\/hill-kleerup.org\/blog\/2011\/12\/16\/more-on-the-new-hp-logo-that-isnt.html","url_meta":{"origin":3728,"position":3},"title":"More on the New HP Logo that Isn&#39;t","author":"***Dave","date":"Fri 16-Dec-11 7:28am","format":false,"excerpt":"HP now says, no, that was all just design proposals, some of which have been adopted, but not the logo change.On the one hand, glad to see that HP realizes the equity it has in its current, quite serviceable log. On the other hand (while it may not be their\u2026","rel":"","context":"In &quot;~PlusPosts&quot;","block_context":{"text":"~PlusPosts","link":"https:\/\/hill-kleerup.org\/blog\/category\/blogging\/plusposts"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":2262,"url":"https:\/\/hill-kleerup.org\/blog\/2002\/07\/19\/oh_that_john_po.html","url_meta":{"origin":3728,"position":4},"title":"Oh, that John Poindexter","author":"***Dave","date":"Fri 19-Jul-02 6:35am","format":false,"excerpt":"So, after everyone was busy going \"GAAAHHHH!!!\" over the DARPA Information Awareness Office logo, the next question that came up was, who are these people? Well, if by \"who are...","rel":"","context":"In &quot;Politics &amp; Law&quot;","block_context":{"text":"Politics &amp; Law","link":"https:\/\/hill-kleerup.org\/blog\/category\/politics-law"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/www.hill-kleerup.org\/blog\/images\/darpa-iao.jpg?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":138427,"url":"https:\/\/hill-kleerup.org\/blog\/2019\/03\/26\/betsy-devos-laments-difficult-decisions-cutting-18-from-special-olympics.html","url_meta":{"origin":3728,"position":5},"title":"Betsy DeVos laments &#8220;difficult decisions&#8221; cutting $18 from Special Olympics","author":"***Dave","date":"Tue 26-Mar-19 6:53pm","format":false,"excerpt":"Because why not build 3\/4 mile of Wall on the backs of disabled kids?","rel":"","context":"In &quot;School Daze&quot;","block_context":{"text":"School Daze","link":"https:\/\/hill-kleerup.org\/blog\/category\/school-daze"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/hill-kleerup.org\/blog\/wp\/wp-content\/uploads\/2019\/03\/betsy-devos-mic.jpg?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/hill-kleerup.org\/blog\/wp\/wp-content\/uploads\/2019\/03\/betsy-devos-mic.jpg?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/hill-kleerup.org\/blog\/wp\/wp-content\/uploads\/2019\/03\/betsy-devos-mic.jpg?resize=525%2C300&ssl=1 1.5x, https:\/\/i0.wp.com\/hill-kleerup.org\/blog\/wp\/wp-content\/uploads\/2019\/03\/betsy-devos-mic.jpg?resize=700%2C400&ssl=1 2x, https:\/\/i0.wp.com\/hill-kleerup.org\/blog\/wp\/wp-content\/uploads\/2019\/03\/betsy-devos-mic.jpg?resize=1050%2C600&ssl=1 3x, https:\/\/i0.wp.com\/hill-kleerup.org\/blog\/wp\/wp-content\/uploads\/2019\/03\/betsy-devos-mic.jpg?resize=1400%2C800&ssl=1 4x"},"classes":[]}],"_links":{"self":[{"href":"https:\/\/hill-kleerup.org\/blog\/wp-json\/wp\/v2\/posts\/3728","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/hill-kleerup.org\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/hill-kleerup.org\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/hill-kleerup.org\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/hill-kleerup.org\/blog\/wp-json\/wp\/v2\/comments?post=3728"}],"version-history":[{"count":0,"href":"https:\/\/hill-kleerup.org\/blog\/wp-json\/wp\/v2\/posts\/3728\/revisions"}],"wp:attachment":[{"href":"https:\/\/hill-kleerup.org\/blog\/wp-json\/wp\/v2\/media?parent=3728"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/hill-kleerup.org\/blog\/wp-json\/wp\/v2\/categories?post=3728"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/hill-kleerup.org\/blog\/wp-json\/wp\/v2\/tags?post=3728"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}