{"id":4358,"date":"2003-09-17T15:59:40","date_gmt":"2003-09-17T22:59:40","guid":{"rendered":"http:\/\/hill-kleerup.org\/blog\/wp\/?p=4358"},"modified":"2003-09-17T15:59:40","modified_gmt":"2003-09-17T22:59:40","slug":"all_the_news_th","status":"publish","type":"post","link":"https:\/\/hill-kleerup.org\/blog\/2003\/09\/17\/all_the_news_th.html","title":{"rendered":"All the News That’s Fit to Sloganeer"},"content":{"rendered":"

A nice litle collection of TV news channel slogans<\/a>.<\/p>\n

Assonance is big in the News Biz:<\/p>\n

Live, Local, Latebreaking
\nDedicated. Determined. Dependable
\nCoverage, Community, Commitment<\/p>\n

But the winner seems to be this slogan, which shows up on stations across all state lines, and across all networks:<\/p>\n

Coverage You Can Count On<\/p>\n

Do people buy these things in some sort of big News Slogan Market? (“Hey, Fred! We just sold that ‘Coverage You Can Count On’ one again!”) Are there rules about how close two stations can be with the same slogan?<\/p>\n

Of course, there are always those who believe in too much of a good thing, like Dayton’s CBS affiliate WHIO:<\/p>\n

Live, Local, Latebreaking Coverage You Can Count On<\/p>\n

Right. Don’t give up your day jobs, guys.<\/p>\n

(via BuzzMachine<\/a>)<\/small><\/p>\n

UPDATE: That’s not assonance<\/a>, but I’m drawing a blank as to what it is. Something like that, though.<\/p>\n","protected":false},"excerpt":{"rendered":"

A nice litle collection of TV news channel slogans. Assonance is big in the News Biz: Live, Local, Latebreaking Dedicated. Determined. Dependable Coverage, Community, Commitment But the winner seems to…<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","_seopress_robots_follow":"","_seopress_robots_imageindex":"","_seopress_robots_snippet":"","_seopress_robots_primary_cat":"","_seopress_robots_breadcrumbs":"","_seopress_robots_freeze_modified_date":"","_seopress_robots_custom_modified_date":"","_seopress_robots_canonical":"","_seopress_social_fb_title":"","_seopress_social_fb_desc":"","_seopress_social_fb_img":"","_seopress_social_fb_img_attachment_id":0,"_seopress_social_fb_img_width":0,"_seopress_social_fb_img_height":0,"_seopress_social_twitter_title":"","_seopress_social_twitter_desc":"","_seopress_social_twitter_img":"","_seopress_social_twitter_img_attachment_id":0,"_seopress_social_twitter_img_width":0,"_seopress_social_twitter_img_height":0,"_seopress_redirections_value":"","_seopress_redirections_enabled":"","_seopress_redirections_enabled_regex":"","_seopress_redirections_logged_status":"","_seopress_redirections_param":"","_seopress_redirections_type":0,"_seopress_analysis_target_kw":"","_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[12],"tags":[],"class_list":["post-4358","post","type-post","status-publish","format-standard","hentry","category-fourth-estate"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack-related-posts":[{"id":9736,"url":"https:\/\/hill-kleerup.org\/blog\/2006\/11\/08\/election_night_coverage_t.html","url_meta":{"origin":4358,"position":0},"title":"Election Night Coverage — Truly Sucky","author":"***Dave","date":"Wed 8-Nov-06 1:23pm","format":false,"excerpt":"I mean, really. Local stations? Well, Channel 7 was hopeless -- Amateur Hour stammering and utter lack of chemistry, dialog, or informativeness. The other locals were not much better. The...","rel":"","context":"In "Fourth Estate"","block_context":{"text":"Fourth Estate","link":"https:\/\/hill-kleerup.org\/blog\/category\/media\/fourth-estate"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":131849,"url":"https:\/\/hill-kleerup.org\/blog\/2016\/10\/21\/slogans-like-sausages.html","url_meta":{"origin":4358,"position":1},"title":"Slogans, like Sausages","author":"***Dave","date":"Fri 21-Oct-16 9:40am","format":false,"excerpt":"As anyone who's sat through a meeting brainstorming a mission statement or another, similar collaborative run-it-up-the-flagpole endeavor, Sturgeon's Law[1] turns out to be optimistic. Ditto for when you get a list of such from an ad or strategy agency for \"discussion.\" Still, it's interesting thematically to see what elements pop\u2026","rel":"","context":"In "~PlusPosts"","block_context":{"text":"~PlusPosts","link":"https:\/\/hill-kleerup.org\/blog\/category\/blogging\/plusposts"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":546,"url":"https:\/\/hill-kleerup.org\/blog\/2001\/09\/22\/music_maestro.html","url_meta":{"origin":4358,"position":2},"title":"Music, maestro?","author":"***Dave","date":"Sat 22-Sep-01 8:25am","format":false,"excerpt":"There's a report at Launch.com about songs that the Clear Channel Network (the largest owner of FM stations in the US) decided were, in the aftermath of Red Tuesday, \"lyrically...","rel":"","context":"In "Media & Culture"","block_context":{"text":"Media & Culture","link":"https:\/\/hill-kleerup.org\/blog\/category\/media"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":28164,"url":"https:\/\/hill-kleerup.org\/blog\/2012\/06\/07\/suppressing-a-report-on-media-ownership.html","url_meta":{"origin":4358,"position":3},"title":"Suppressing a report on media ownership","author":"***Dave","date":"Thu 7-Jun-12 9:35am","format":false,"excerpt":"Hmmmm. \u00a0In 2003, the FCC allowed fewer companies to own more media outlets, saying it wouldn't hurt local news coverage. In 2004, facing pushback, the FCC commissioned a report on the matter. When the report showed, as a draft, the opposite -- that more media ownership consolidation hurt local news\u2026","rel":"","context":"In "~PlusPosts"","block_context":{"text":"~PlusPosts","link":"https:\/\/hill-kleerup.org\/blog\/category\/blogging\/plusposts"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":1630,"url":"https:\/\/hill-kleerup.org\/blog\/2001\/12\/02\/todays_humor_fr.html","url_meta":{"origin":4358,"position":4},"title":"Today’s humor from Top5 list","author":"***Dave","date":"Sun 2-Dec-01 5:55pm","format":false,"excerpt":"After having mentioned how Philip Morris is changing their corporate name to Altria, I feel obliged to provide the Top5 list on the subject. The Top 17 Rejected Slogans for...","rel":"","context":"In "Potpourri"","block_context":{"text":"Potpourri","link":"https:\/\/hill-kleerup.org\/blog\/category\/potpourri"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":129586,"url":"https:\/\/hill-kleerup.org\/blog\/2016\/01\/31\/wisdom-teeth-and-the-removal-thereof.html","url_meta":{"origin":4358,"position":5},"title":"Wisdom Teeth and the removal thereof","author":"***Dave","date":"Sun 31-Jan-16 12:47am","format":false,"excerpt":"If you told me that the expansion of dental coverage has led to an expansion of dental operations, including wisdom teeth removal, I wouldn't be surprised.My daughter just had her wisdom teeth removed a week ago, and it's a non-trivial operation (both financially and physically). That said, there are some\u2026","rel":"","context":"In "~PlusPosts"","block_context":{"text":"~PlusPosts","link":"https:\/\/hill-kleerup.org\/blog\/category\/blogging\/plusposts"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]}],"_links":{"self":[{"href":"https:\/\/hill-kleerup.org\/blog\/wp-json\/wp\/v2\/posts\/4358","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/hill-kleerup.org\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/hill-kleerup.org\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/hill-kleerup.org\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/hill-kleerup.org\/blog\/wp-json\/wp\/v2\/comments?post=4358"}],"version-history":[{"count":0,"href":"https:\/\/hill-kleerup.org\/blog\/wp-json\/wp\/v2\/posts\/4358\/revisions"}],"wp:attachment":[{"href":"https:\/\/hill-kleerup.org\/blog\/wp-json\/wp\/v2\/media?parent=4358"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/hill-kleerup.org\/blog\/wp-json\/wp\/v2\/categories?post=4358"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/hill-kleerup.org\/blog\/wp-json\/wp\/v2\/tags?post=4358"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}