{"id":7394,"date":"2005-03-16T08:53:30","date_gmt":"2005-03-16T15:53:30","guid":{"rendered":"http:\/\/hill-kleerup.org\/blog\/wp\/2005\/03\/16\/one.html"},"modified":"2005-03-16T08:53:30","modified_gmt":"2005-03-16T15:53:30","slug":"one","status":"publish","type":"post","link":"https:\/\/hill-kleerup.org\/blog\/2005\/03\/16\/one.html","title":{"rendered":"One"},"content":{"rendered":"<p>Interesting article on <a href=\"http:\/\/www.nytimes.com\/2005\/03\/16\/business\/media\/16adco.html?ex=1268629200&#038;en=fed38807fcc62d83&#038;ei=5090&#038;partner=rssuserland\" target=\"_blank\">Pepsi&#8217;s new ad push<\/a> for <a href=\"http:\/\/www.oneify.com\" target=\"_blank\">Pepsi One<\/a>, which will eschew traditional celebrity-laden TV spots for more quirky alternative methods.  Which is good news, I guess, since it&#8217;s my diet drink of choice, and I was increasingly concerned that it would soon vanish from the shelves as Pepsi pushes a 50% diet drink.<\/p>\n<p>I&#8217;m less than pleased that they&#8217;re reformulating the drink (to use Splenda) since, well, as I said, I like it as it is.  And &#8230; um &#8230; black cans?  <\/p>\n","protected":false},"excerpt":{"rendered":"<p>Interesting article on Pepsi&#8217;s new ad push for Pepsi One, which will eschew traditional celebrity-laden TV spots for more quirky alternative methods. Which is good news, I guess, since it&#8217;s&#8230;<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_seopress_robots_primary_cat":"","_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","_seopress_analysis_target_kw":"","_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[38,28],"tags":[],"class_list":["post-7394","post","type-post","status-publish","format-standard","hentry","category-food-drink","category-media-moguls"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack-related-posts":[{"id":8213,"url":"https:\/\/hill-kleerup.org\/blog\/2005\/04\/25\/pepsi_one_point.html","url_meta":{"origin":7394,"position":0},"title":"Pepsi One-point-one","author":"***Dave","date":"Mon 25-Apr-05 8:23am","format":false,"excerpt":"New, improved taste! Or not. Pepsi One -- Pepsi's one-calorie cola -- has been reformulated, inside and out. It now sports a blackish can, instead of a silver can. It...","rel":"","context":"In &quot;Food &amp; Drink&quot;","block_context":{"text":"Food &amp; Drink","link":"https:\/\/hill-kleerup.org\/blog\/category\/food-drink"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":4446,"url":"https:\/\/hill-kleerup.org\/blog\/2003\/09\/02\/vanilla_pepsi.html","url_meta":{"origin":7394,"position":1},"title":"Vanilla Pepsi","author":"***Dave","date":"Tue 2-Sep-03 3:01pm","format":false,"excerpt":"Sucks. Okay, that's a bit harsh. I'll just say it's not my cuppa. Hot on the heels of Coke's faboo success with Vanilla Coke, Pepsi has come out with its...","rel":"","context":"In &quot;Potpourri&quot;","block_context":{"text":"Potpourri","link":"https:\/\/hill-kleerup.org\/blog\/category\/potpourri"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":6157,"url":"https:\/\/hill-kleerup.org\/blog\/2004\/05\/05\/same_song_forty.html","url_meta":{"origin":7394,"position":2},"title":"Same song, forty-seventh verse","author":"***Dave","date":"Wed 5-May-04 7:03am","format":false,"excerpt":"Coke and Pepsi are rejiggering their soda lines again with new semi-diet drinks. The new drinks contain the standard high-fructose corn syrup that sweetens regular soda but in smaller amounts....","rel":"","context":"In &quot;Big Business&quot;","block_context":{"text":"Big Business","link":"https:\/\/hill-kleerup.org\/blog\/category\/big-business"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":8006,"url":"https:\/\/hill-kleerup.org\/blog\/2005\/07\/02\/adventures_on_s.html","url_meta":{"origin":7394,"position":3},"title":"Adventures on Soft Drink Marketing!","author":"***Dave","date":"Sat 2-Jul-05 10:06am","format":false,"excerpt":"Three observations from the supermarket: Once you add \"Diet Cherry Vanilla\" to something, you probably can't call it \"Dr. Pepper\" any more. Or, at least, there's no point in doing...","rel":"","context":"In &quot;Food &amp; Drink&quot;","block_context":{"text":"Food &amp; Drink","link":"https:\/\/hill-kleerup.org\/blog\/category\/food-drink"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":11561,"url":"https:\/\/hill-kleerup.org\/blog\/2007\/08\/01\/more_meetings.html","url_meta":{"origin":7394,"position":4},"title":"More meetings","author":"***Dave","date":"Wed 1-Aug-07 12:28pm","format":false,"excerpt":"Pepsi, Lemon Herb Tea, and Fritos -- Meeting Snacks of Business Champions!...","rel":"","context":"In &quot;Food &amp; Drink&quot;","block_context":{"text":"Food &amp; Drink","link":"https:\/\/hill-kleerup.org\/blog\/category\/food-drink"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/farm2.static.flickr.com\/1285\/976204313_9e6c21f8fe.jpg?resize=350%2C200","width":350,"height":200},"classes":[]},{"id":9741,"url":"https:\/\/hill-kleerup.org\/blog\/2006\/11\/08\/the_real_thing_2.html","url_meta":{"origin":7394,"position":5},"title":"The Real Thing","author":"***Dave","date":"Wed 8-Nov-06 8:49am","format":false,"excerpt":"You Are Coke A true original and classic, you represent the best of everything you can offer. Just the right amount of sweet, just the right amount of energy......","rel":"","context":"In &quot;Food &amp; Drink&quot;","block_context":{"text":"Food &amp; Drink","link":"https:\/\/hill-kleerup.org\/blog\/category\/food-drink"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/images.blogthings.com\/whatkindofsodaareyouquiz\/coke.jpg?resize=350%2C200","width":350,"height":200},"classes":[]}],"_links":{"self":[{"href":"https:\/\/hill-kleerup.org\/blog\/wp-json\/wp\/v2\/posts\/7394","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/hill-kleerup.org\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/hill-kleerup.org\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/hill-kleerup.org\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/hill-kleerup.org\/blog\/wp-json\/wp\/v2\/comments?post=7394"}],"version-history":[{"count":0,"href":"https:\/\/hill-kleerup.org\/blog\/wp-json\/wp\/v2\/posts\/7394\/revisions"}],"wp:attachment":[{"href":"https:\/\/hill-kleerup.org\/blog\/wp-json\/wp\/v2\/media?parent=7394"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/hill-kleerup.org\/blog\/wp-json\/wp\/v2\/categories?post=7394"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/hill-kleerup.org\/blog\/wp-json\/wp\/v2\/tags?post=7394"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}