{"id":8671,"date":"2005-09-10T14:10:17","date_gmt":"2005-09-10T21:10:17","guid":{"rendered":"http:\/\/hill-kleerup.org\/blog\/wp\/2005\/09\/10\/design-for-dreaming.html"},"modified":"2005-09-10T14:10:17","modified_gmt":"2005-09-10T21:10:17","slug":"design_for_drea","status":"publish","type":"post","link":"https:\/\/hill-kleerup.org\/blog\/2005\/09\/10\/design_for_drea.html","title":{"rendered":"Design for Dreaming"},"content":{"rendered":"

Faboo commercial film from 1956<\/a>, showing what life was going to be like Real Soon Now.<\/p>\n

Produced to bring the 1956 G.M. Motorama to audiences unable to see it in major cities, this fim introduces the new 1956 cars, Frigidaire’s “Kitchen of Tomorrow,” and the electronic highways of the future. G.M.’s “dream cars” of the 1950s, including the Oldsmobile Golden Rocket and the turbine-powered Pontiac Firebird II, are also displayed. <\/p>\n

One of the more self-consciously surreal films in our collection, Design for Dreaming often looks like a Hollywood musical. A Fifties-style sleeping beauty is awakened into a dream by a magician dressed in tails who hands her an invitation to the Motorama at New York’s Waldorf-Astoria Hotel. She flies through the nighttime sky to the hotel, where she sees the milling crowds and marvels at the new cars. With the magician she expresses her desires (“I want a Corvette…”; “This Buick’s a beaut…Oh, what a dreamy ride! I think that I’d like to buy it!”) until suddenly an apron appears around her waist and he carries her into the “Kitchen of Tomorrow.”<\/p>\n

She briefly laments the plight of woman but is distracted by the wonders of the machine that reads recipes off computer cards, the glass-walled refrigerator, and the hemispherical glass oven that seems to be able to make a cake with lighted birthday candles on top. Dancing through the kitchen, she contemplates the life of leisure made possible by its labor-saving devices (“Tick, tock, tick, tock, I’m free to have fun around the clock!”) until her cake is ready.<\/p>\n

As she blows out the candles, she is transported back to the Motorama, where the “dream cars” are presented by models sporting various designer outfits of the time. Her magician guides her into the Firebird II, which seems to have inspired John DeLorean’s innovations twenty years later, calls the traffic dispatch center by radio, and they are off onto the electronic highway of tomorrow. As they ride through a futuristic urban landscape incorporating building models and real slot cars, the couple sings a duet linking their love to technological progress.<\/p>\n

“Tomorrow, tomorrow, our dreams will come true\/Tomorrow, tomorrow, we’ll make the world new\/Strange shapes will rise out of the night\/But our love will not change dear\/It will be like the sun burning bright\/Riding away\/When tomorrow meets today!”<\/p>\n

It’s … interesting.<\/p>\n","protected":false},"excerpt":{"rendered":"

Faboo commercial film from 1956, showing what life was going to be like Real Soon Now. Produced to bring the 1956 G.M. Motorama to audiences unable to see it in…<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_seopress_robots_primary_cat":"","_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","_seopress_analysis_target_kw":"","_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[35,5,20,15],"tags":[],"class_list":["post-8671","post","type-post","status-publish","format-standard","hentry","category-big-business","category-cars","category-hi-tech","category-media"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack-related-posts":[{"id":5140,"url":"https:\/\/hill-kleerup.org\/blog\/2003\/10\/28\/sniff.html","url_meta":{"origin":8671,"position":0},"title":"Sniff","author":"***Dave","date":"Tue 28-Oct-03 12:48pm","format":false,"excerpt":"Everyone jokes about New Car Smell -- most of which is fresh volatiles from plastic, rubber, and adhesive (and thus not terribly healthy for you), but it's always been considered...","rel":"","context":"In "Cars"","block_context":{"text":"Cars","link":"https:\/\/hill-kleerup.org\/blog\/category\/cars"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":129050,"url":"https:\/\/hill-kleerup.org\/blog\/2015\/12\/03\/giving-up-privilege.html","url_meta":{"origin":8671,"position":1},"title":"Giving up privilege","author":"***Dave","date":"Thu 3-Dec-15 4:47pm","format":false,"excerpt":"\"Privilege\" is a topic that's been in mainstream discussion about unequal rights and status for a few years now. But even back in 1956 James Baldwin was using the term in his own way. I thought his words on the subject were worth consideration. Originally shared by +Quotations - WIST\u2026","rel":"","context":"In "~PlusPosts"","block_context":{"text":"~PlusPosts","link":"https:\/\/hill-kleerup.org\/blog\/category\/blogging\/plusposts"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":3093,"url":"https:\/\/hill-kleerup.org\/blog\/2002\/08\/09\/dramatic_vehicl.html","url_meta":{"origin":8671,"position":2},"title":"Dramatic vehicle","author":"***Dave","date":"Fri 9-Aug-02 10:47am","format":false,"excerpt":"It's time for this week's Friday Five, this week with all-car action!...","rel":"","context":"In "Cars"","block_context":{"text":"Cars","link":"https:\/\/hill-kleerup.org\/blog\/category\/cars"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":1393,"url":"https:\/\/hill-kleerup.org\/blog\/2002\/01\/14\/making_must_hav.html","url_meta":{"origin":8671,"position":3},"title":"Making must-have cars","author":"***Dave","date":"Mon 14-Jan-02 9:26am","format":false,"excerpt":"GM's new vice chairman for product development, Bob Lutz, has a simple goal -- getting cars designed that people look at and want to have. \"When I got here, I...","rel":"","context":"In "Cars"","block_context":{"text":"Cars","link":"https:\/\/hill-kleerup.org\/blog\/category\/cars"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":12456,"url":"https:\/\/hill-kleerup.org\/blog\/2008\/04\/28\/maybe_hes_on_his_meds_aga.html","url_meta":{"origin":8671,"position":4},"title":"Maybe he’s on his “meds” again …","author":"***Dave","date":"Mon 28-Apr-08 3:57pm","format":false,"excerpt":"\u00a0Rush Limbaugh is a big fat idiot. Talk show host Rush Limbaugh is sparking controversy again after he made comments that appear to call for riots in Denver during...","rel":"","context":"In "Elections 2008"","block_context":{"text":"Elections 2008","link":"https:\/\/hill-kleerup.org\/blog\/category\/politics-law\/elections-2008"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/www.hill-kleerup.org\/blog\/images\/rush.jpg?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":127834,"url":"https:\/\/hill-kleerup.org\/blog\/2015\/08\/28\/so-whats-the-anti-christian-bigotry-news-for-the-week.html","url_meta":{"origin":8671,"position":5},"title":"So what's the "Anti-Christian Bigotry" news for the week?","author":"***Dave","date":"Fri 28-Aug-15 4:41pm","format":false,"excerpt":"Courtesy of the zanies at OneNewsNow, we present their weekly top four ways that Christians are being persecuted, persecuted I tell you, just for being worshipers of Christ in this Christian nation of ours.1. Police departments harassed over 'In God We Trust' motto[http:\/\/www.onenewsnow.com\/legal-courts\/2015\/08\/24\/police-departments-harassed-over-in-god-we-trust-motto\/]The Freedom from Religion Foundation has complained to\u2026","rel":"","context":"In "~PlusPosts"","block_context":{"text":"~PlusPosts","link":"https:\/\/hill-kleerup.org\/blog\/category\/blogging\/plusposts"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/hill-kleerup.org\/blog\/wp\/wp-content\/uploads\/2015\/08\/Rome-Christians-and-wild-beasts-1wubuy75B15D.jpgimgmax%3D660.jpg?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/hill-kleerup.org\/blog\/wp\/wp-content\/uploads\/2015\/08\/Rome-Christians-and-wild-beasts-1wubuy75B15D.jpgimgmax%3D660.jpg?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/hill-kleerup.org\/blog\/wp\/wp-content\/uploads\/2015\/08\/Rome-Christians-and-wild-beasts-1wubuy75B15D.jpgimgmax%3D660.jpg?resize=525%2C300&ssl=1 1.5x"},"classes":[]}],"_links":{"self":[{"href":"https:\/\/hill-kleerup.org\/blog\/wp-json\/wp\/v2\/posts\/8671","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/hill-kleerup.org\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/hill-kleerup.org\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/hill-kleerup.org\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/hill-kleerup.org\/blog\/wp-json\/wp\/v2\/comments?post=8671"}],"version-history":[{"count":0,"href":"https:\/\/hill-kleerup.org\/blog\/wp-json\/wp\/v2\/posts\/8671\/revisions"}],"wp:attachment":[{"href":"https:\/\/hill-kleerup.org\/blog\/wp-json\/wp\/v2\/media?parent=8671"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/hill-kleerup.org\/blog\/wp-json\/wp\/v2\/categories?post=8671"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/hill-kleerup.org\/blog\/wp-json\/wp\/v2\/tags?post=8671"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}