{"id":9181,"date":"2006-02-01T10:26:50","date_gmt":"2006-02-01T17:26:50","guid":{"rendered":"http:\/\/hill-kleerup.org\/blog\/wp\/2006\/02\/01\/improving-sotu-viewership.html"},"modified":"2006-02-01T10:26:50","modified_gmt":"2006-02-01T17:26:50","slug":"improving_sotu","status":"publish","type":"post","link":"https:\/\/hill-kleerup.org\/blog\/2006\/02\/01\/improving_sotu.html","title":{"rendered":"Improving SOTU viewership"},"content":{"rendered":"<p>J-Walk has some great suggestions on <a href=\"http:\/\/j-walkblog.com\/index.php?\/weblog\/posts\/sotu_address_vs_the_super_bowl\/\" target=\"_blank\">how to improve State of the Union speech viewership<\/a> (which is less than half of number of folk who watch the Super Bowl) including:<\/p>\n<p class=\"block\">&#8211; Hire an attractive spokes-model to promote the speech at NASCAR events.<\/p>\n<p>&#8211; Hook up with major advertisers for endorsements. For example, Budweiser could be <em>the official beer of the SOTU<\/em> and Ford could be <em>the official car<\/em>.<\/p>\n<p>&#8211; Hire Garth Brooks to record a SOTU song, and pay radio stations so it becomes a #1 hit the week before the speech.<\/p>\n<p>&#8211; Research shows that viewers get bored with long speeches. Therefore, they should break up the speech into about 10 segments, with commercial breaks. Advertisers would happily prepare expensive &#8220;SOTU commercials&#8221; and viewers would tune in just to watch the ads.<\/p>\n<p>Proceeds of the latter could go toward paying down the national debt.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>J-Walk has some great suggestions on how to improve State of the Union speech viewership (which is less than half of number of folk who watch the Super Bowl) including:&#8230;<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_seopress_robots_primary_cat":"","_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","_seopress_analysis_target_kw":"","_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[9],"tags":[],"class_list":["post-9181","post","type-post","status-publish","format-standard","hentry","category-politics-law"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack-related-posts":[{"id":6436,"url":"https:\/\/hill-kleerup.org\/blog\/2004\/09\/02\/conventional_wi.html","url_meta":{"origin":9181,"position":0},"title":"Conventional wisdom","author":"***Dave","date":"Thu 2-Sep-04 7:07am","format":false,"excerpt":"I've intentionally (even desperately) avoided watching any of the convention coverage, but, as with SotU addresses, I find the disconnect between partisan viewers on both sides to be astonishing. A...","rel":"","context":"In &quot;Elections 2004&quot;","block_context":{"text":"Elections 2004","link":"https:\/\/hill-kleerup.org\/blog\/category\/politics-law\/elections-2004"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":16594,"url":"https:\/\/hill-kleerup.org\/blog\/2010\/01\/27\/tweets-from-2010-01-27-2.html","url_meta":{"origin":9181,"position":1},"title":"Tweets from 2010-01-27","author":"***Dave","date":"Wed 27-Jan-10 11:30pm","format":false,"excerpt":"Aaaand - back to the office today, after being zonked out by head-sinus thing past few days. Bleah. Now to play catch-up. Again. # Margie returns to the office today. Been officialy working as of Mon, and I took her on a post-ankle check-out car drive yesterday. Yay! # Wow.\u2026","rel":"","context":"In &quot;~Tweets&quot;","block_context":{"text":"~Tweets","link":"https:\/\/hill-kleerup.org\/blog\/category\/blogging\/tweets"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":49296,"url":"https:\/\/hill-kleerup.org\/blog\/2015\/01\/20\/sotu-sauce-for-the-gander.html","url_meta":{"origin":9181,"position":2},"title":"SOTU Sauce for the Gander","author":"***Dave","date":"Tue 20-Jan-15 11:09pm","format":false,"excerpt":"If you're going to applaud at the president noting he has \"no more campaigns to run,\" don't be shocked at getting a zinger back.(I'm not convinced it was an \"ad lib,\" though. Obama and his team are smart enough to anticipate that sort of sophomoric reaction; indeed, they're smart enough\u2026","rel":"","context":"In &quot;~PlusPosts&quot;","block_context":{"text":"~PlusPosts","link":"https:\/\/hill-kleerup.org\/blog\/category\/blogging\/plusposts"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":16603,"url":"https:\/\/hill-kleerup.org\/blog\/2010\/01\/28\/tweets-from-2010-01-28-2.html","url_meta":{"origin":9181,"position":3},"title":"Tweets from 2010-01-28","author":"***Dave","date":"Thu 28-Jan-10 11:30pm","format":false,"excerpt":"Full text of Obama\u2019s SOTU Speech | The Plum Line http:\/\/bit.ly\/bK7LOu #sotu # RT @pourmecoffee: It's so WEIRD how disconnected Obama is from the specifics of healthcare. It's like he's waiting for it to ... HAPPEN. # Good morning Mr & Mrs America and all the ships at sea. Can\u2026","rel":"","context":"In &quot;~Tweets&quot;","block_context":{"text":"~Tweets","link":"https:\/\/hill-kleerup.org\/blog\/category\/blogging\/tweets"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":129470,"url":"https:\/\/hill-kleerup.org\/blog\/2016\/01\/13\/on-entering-the-last-year-of-the-obama-presidency.html","url_meta":{"origin":9181,"position":4},"title":"On entering the last year of the Obama presidency","author":"***Dave","date":"Wed 13-Jan-16 12:14am","format":false,"excerpt":"Charlie Pierce looks at where we were, and where we are.'He has been as progressive a president as our stunted, money-drunk politics allows, and that's been enough. Has he disappointed me? Yes, which gives him something in common with every president of my lifetime. But, as far as I'm concerned,\u2026","rel":"","context":"In &quot;~PlusPosts&quot;","block_context":{"text":"~PlusPosts","link":"https:\/\/hill-kleerup.org\/blog\/category\/blogging\/plusposts"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":16599,"url":"https:\/\/hill-kleerup.org\/blog\/2010\/01\/28\/unblogged-bits-for-thursday-28-january-2010.html","url_meta":{"origin":9181,"position":5},"title":"Unblogged Bits for Thursday, 28 January 2010","author":"***Dave","date":"Thu 28-Jan-10 5:00pm","format":false,"excerpt":"Links (most recent first) that caught my eye, but did not warrant full-blown blog entries .... Lisa Miller Has Been Missing For Months: Kyle China Renames Mountain in Honor of Avatar - I see. It was a \"civil spontaneous action .\" Got it. Gorilla Rack shelving units are awesome -\u2026","rel":"","context":"In &quot;Potpourri&quot;","block_context":{"text":"Potpourri","link":"https:\/\/hill-kleerup.org\/blog\/category\/potpourri"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]}],"_links":{"self":[{"href":"https:\/\/hill-kleerup.org\/blog\/wp-json\/wp\/v2\/posts\/9181","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/hill-kleerup.org\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/hill-kleerup.org\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/hill-kleerup.org\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/hill-kleerup.org\/blog\/wp-json\/wp\/v2\/comments?post=9181"}],"version-history":[{"count":0,"href":"https:\/\/hill-kleerup.org\/blog\/wp-json\/wp\/v2\/posts\/9181\/revisions"}],"wp:attachment":[{"href":"https:\/\/hill-kleerup.org\/blog\/wp-json\/wp\/v2\/media?parent=9181"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/hill-kleerup.org\/blog\/wp-json\/wp\/v2\/categories?post=9181"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/hill-kleerup.org\/blog\/wp-json\/wp\/v2\/tags?post=9181"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}