{"id":9386,"date":"2006-07-18T06:56:57","date_gmt":"2006-07-18T13:56:57","guid":{"rendered":"http:\/\/hill-kleerup.org\/blog\/wp\/2006\/07\/18\/wal-mart-tries-to-be-hip-but-barely-manages-hep.html"},"modified":"2006-07-18T06:56:57","modified_gmt":"2006-07-18T13:56:57","slug":"wal_mart_tries","status":"publish","type":"post","link":"https:\/\/hill-kleerup.org\/blog\/2006\/07\/18\/wal_mart_tries.html","title":{"rendered":"Wal-Mart tries to be hip, but barely manages hep"},"content":{"rendered":"

Wal-Mart, seeing more teen shopping dollars going to Target, is trying to woo the cool kids back<\/a> by building its own MySpace-type of site.<\/p>\n

Except, of course, it’s patently filled with actors, and Wal-Mart has placed strict restrictions on content.<\/p>\n

\n

The opening page shows video of four teens — a bubbly fashionista, a Texas football player, a quirky skateboarder and an aspiring R&B singer from New York — who are clearly actors reading a script, although the videos are positioned to appear authentic. Within, there are pages such as “Beth’s Backyard Club,” where you find a picture of her in a strapless prom dress above the approved quote: “I’ll school my way by looking hot in my Wal-Mart clothes to school to catch a cute boy’s eye.<\/p>\n

[…] But if Wal-Mart thought it could win over Amy Kandel, 14, of Columbus, Ohio, it was wrong. “Some of the kids looked like they were trying to be supercool, but they weren’t at all, and they were just being kind of weird,” she said. “Are these real kids?”<\/p>\n

Nor did it impress Pete Hughes, 18. “It just seemed kind of corny to me,” he said.<\/p>\n

Wal-Mart declined to comment. <\/p>\n<\/blockquote>\n

Because, yeah, that’s the kind of thing that will get the kids to want to shop at Wal-Mart.  Get down with the street, homies.  Da Wal is in da Mart!<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"

Wal-Mart, seeing more teen shopping dollars going to Target, is trying to woo the cool kids back by building its own MySpace-type of site. Except, of course, it’s patently filled…<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[35],"tags":[],"class_list":["post-9386","post","type-post","status-publish","format-standard","hentry","category-big-business"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack-related-posts":[{"id":27512,"url":"https:\/\/hill-kleerup.org\/blog\/2012\/04\/22\/the-revenue-must-flow.html","url_meta":{"origin":9386,"position":0},"title":"The Revenue Must Flow!","author":"***Dave","date":"Sun 22-Apr-12 7:16pm","format":false,"excerpt":"Fairly damning evidence regarding Wal-Mart using bribery to leverage their way into the lucrative market in Mexico. Classy! Also, illegal! #ddtb Embedded Link Wal-Mart executives in U.S. brushed aside evidence of rampant bribery in Wal-Mart de Mexico expansion - The Denver Post MEXICO CITY\u00a0\u2014In September 2005, a senior Wal-Mart lawyer\u2026","rel":"","context":"In "~PlusPosts"","block_context":{"text":"~PlusPosts","link":"https:\/\/hill-kleerup.org\/blog\/category\/blogging\/plusposts"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":7396,"url":"https:\/\/hill-kleerup.org\/blog\/2005\/03\/15\/if_you_cant_bea.html","url_meta":{"origin":9386,"position":1},"title":"If you can’t beat ’em, cheat ’em","author":"***Dave","date":"Tue 15-Mar-05 3:31pm","format":false,"excerpt":"Let's say you're Wal-Mart, and some community has the audacity to restrict your right to unfettered metasticizing by putting a cap on retail store size -- say, 75,000 square feet,...","rel":"","context":"In "Big Business"","block_context":{"text":"Big Business","link":"https:\/\/hill-kleerup.org\/blog\/category\/big-business"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":11279,"url":"https:\/\/hill-kleerup.org\/blog\/2007\/10\/04\/there_is_hope_for_america.html","url_meta":{"origin":9386,"position":2},"title":"There is hope for America …","author":"***Dave","date":"Thu 4-Oct-07 9:04pm","format":false,"excerpt":"... because the Wal-Mart juggernaut seems to be stalling.\u00a0 Despite this Andromeda Strain-like expansion, the chain may be at a high water mark. Using a combination of low prices and...","rel":"","context":"In "Big Business"","block_context":{"text":"Big Business","link":"https:\/\/hill-kleerup.org\/blog\/category\/big-business"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":3877,"url":"https:\/\/hill-kleerup.org\/blog\/2003\/03\/19\/only_101.html","url_meta":{"origin":9386,"position":3},"title":"Only 101?","author":"***Dave","date":"Wed 19-Mar-03 1:44pm","format":false,"excerpt":"Here's a long but entertaining article on The 101 Dumbest Moments in Business of 2002. A few highlights: Panic in the heartland, part 1: The crisis begins. Outside a Wal-Mart...","rel":"","context":"In "Big Business"","block_context":{"text":"Big Business","link":"https:\/\/hill-kleerup.org\/blog\/category\/big-business"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":6609,"url":"https:\/\/hill-kleerup.org\/blog\/2004\/08\/12\/this_too_shall.html","url_meta":{"origin":9386,"position":4},"title":"This, too, shall pass","author":"***Dave","date":"Thu 12-Aug-04 2:45pm","format":false,"excerpt":"Toys 'R' Us, which was itself responsible for \"big box driving little mom-n-pop store out of business\" stuff in the 80s and 90s, now says it might have to quit...","rel":"","context":"In "Big Business"","block_context":{"text":"Big Business","link":"https:\/\/hill-kleerup.org\/blog\/category\/big-business"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":7943,"url":"https:\/\/hill-kleerup.org\/blog\/2005\/07\/15\/shop_smart_shop.html","url_meta":{"origin":9386,"position":5},"title":"Shop Smart! Shop S-Mart!","author":"***Dave","date":"Fri 15-Jul-05 9:05am","format":false,"excerpt":"Interesting article comparing the wage and benefit policies of Wal-Mart vs. Costco, showing that you can run a large, big-box retail market and still not treat your employees like coolies....","rel":"","context":"In "Big Business"","block_context":{"text":"Big Business","link":"https:\/\/hill-kleerup.org\/blog\/category\/big-business"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]}],"_links":{"self":[{"href":"https:\/\/hill-kleerup.org\/blog\/wp-json\/wp\/v2\/posts\/9386","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/hill-kleerup.org\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/hill-kleerup.org\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/hill-kleerup.org\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/hill-kleerup.org\/blog\/wp-json\/wp\/v2\/comments?post=9386"}],"version-history":[{"count":0,"href":"https:\/\/hill-kleerup.org\/blog\/wp-json\/wp\/v2\/posts\/9386\/revisions"}],"wp:attachment":[{"href":"https:\/\/hill-kleerup.org\/blog\/wp-json\/wp\/v2\/media?parent=9386"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/hill-kleerup.org\/blog\/wp-json\/wp\/v2\/categories?post=9386"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/hill-kleerup.org\/blog\/wp-json\/wp\/v2\/tags?post=9386"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}