So if you're the President and trying to get younger Americans to sign up for insurance under the ACA, do you write op-eds in the NY Times? Tour some college campuses and put up some flyers? Mention it in the State of the Union address?
Or do you film a clip at "FunnyOrDie.com"?
Apparently the latter is the best idea, because right now that site is the number 1 referrer of web traffic to Healthcare.gov. (It's also a pretty amusing segment: http://www.funnyordie.com/videos/18e820ec3f/between-two-ferns-with-zach-galifianakis-president-barack-obama)
(h/t +Kee Hinckley)
Reshared post from +Alexander Howard
So, that worked. According to officials at +The White House, FunnyOrDie.com is the number 1 referrer of traffic to +HealthCare.gov today. http://e-pluribusunum.com/2014/03/11/president-obama-jokes-between-the-ferns-to-connect-the-young-and-uninsured-to-healthcare-gov/
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I'm continually impressed by how savvy Obama (or at least his team) is with modern culture. Most politicians seem totally tone deaf when they try to get in on this stuff, but Obama just seems to get it.
At least he seems to make an effort to get it, not to force it.