Burger King, as an official sponsor, has all sorts of LotR-themed commercials going on. They all end with the One Ring looping around and turning into the round BK logo.
Okay, think about that one for a moment. We want to associate our company logo with an artifact of evil, forged in deception and darkness, by which the Powers of Doom will take over the land, corrupt all that is good, and fill the world with woe.
Either somebody didn’t do their reading assignment before working this account, or I need to start eating at McDonalds more often.
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