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Amazon for the win

I love the Amazon Wish List capability — being able to flag any item in Amazon as something you want, then being able to point friends and family at same….

I love the Amazon Wish List capability — being able to flag any item in Amazon as something you want, then being able to point friends and family at same. Makes it ever-so-much easier to get the gifts you want, rather than folks either casting about for something maybe-possibly suitable, or else simply sending gift cards.

The only drawback is that … well, Amazon doesn’t do everything. Most everything, but not everything.

But now Amazon is opening up its Wish List to non-Amazon products … essentially letting you create links to catalog/online shop pages of non-Amazon stuff you want. It’s a win-win — non-Amazon vendors get their stuff visible in Amazon wish lists, Amazon gets visibility to shoppers even if they don’t actually buy something (that time) from them. 

Basically it’s a matter of dragging a button to your browser’s link bar, then clicking on it whenever you’re at a page of something you jones for. Identify the price, the correct picture from the page, and any other notes, and then Amazon will show the link to that page on your Amazon Wish List, alongside all the expected caveats that it’s not Amazon that’s selling, being paid, offering a guarantee, or doing the shipping of whatever it is.

It’s so remarkably simple, and wonderful. Color me happy.

(via Les)

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