Retailers Experiment with Human Pop-up Windows.
“We’ve done some fine-tuning since we first launched the campaign,” Cochon explains. “Originally we tried to recreate the internet pop-up experience by having our associates dress in loud colors and leap out of nowhere. We also encouraged jumping back and fourth in front of the prospect if they tried to turn away – anything to make a sale, short of grabbing their shoulders and shaking them.”
After several unfortunate incidents, frequently resulting in bloody noses or pepper spray injuries, Cochon said the methods had to be refined.
Be scared. Or amused.
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I need my glasses…it took way too long to see BusinessWEAK, not BusinessWEEK…. 🙂
🙂
What was scary was that it all sounded vaguely plausible … until it got to the Pepper Spray part.
Well, the name “Cochon” sort of gives it away, too. I didn’t take French in high school, but I’ve read enough stories where Batroc calls Captain America “cochon.”
I loved it! I posted it!