Red Herring founder Tony Perkins’ new project, the AlwaysOn Network, launched with a conspicuously awkward domain name: alwayson-network.com. Web usability rule number one: hyphenated domains suck. … Plus you can’t explain it very easily to other people when talking to them, as it comes out something like ‘always on dash network’ … then you have to explain that the dash isn’t a word, it’s a dash … NOBODY uses a dash in their domain names. (Even T-Mobile bought tmobile.com).
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(via BoingBoing)
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