While one would ordinarily just discard a message with a subject line, “Unclaimed Property – Outstanding Check,” a further subtle characteristic of both the subject line and the from line led me to actually open the e-mail …
… to discover that, no, it wasn’t spam, but a notice that I’d never cashed a check I was supposed to have received six years ago, and should they send me a new copy?
Cool. But, once more, demonstrating the danger of sending messages with spam-like subject lines.
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