The biggest problem spammers have had is that most spam looks like spam from the outside — awkward or improbable or silly subject lines most notably.
Over the past few days, though, I’ve been getting headlines that look like they’re right off of a news site. One talked about “Dems 100 hours begins;” another, “Men lift car off woman, leave scene (Video).” Much more plausible-sounding, and thus much more likely to have folks open them up.
Caveat lector.
Would that fool anyone? I know that when I send you a news story I think you might blog about, I always try to come up with a witty title for my email. Besides, you’d still be getting mail from an unrecognized sender, right?
I suspect, yes, it would fool some folks (“Don’t I know a Fred? Why is he sending me a news story on the weather? Let me see …”)