Okay, whatever you may think of the music (I enjoyed it moderately, but everyone’s taste varies), the setup for this, plus the camera work, is worth spending four minutes of your life to see.
Directed by James Frost, OK Go and Syyn Labs. Produced by Shirley Moyers. The official video for the recorded version of “This Too Shall Pass” off of the album “Of the Blue Colour of the Sky”. The video was filmed in a two story warehouse, in the Echo Park neighborhood of Los Angeles, CA. The “machine” was designed and built by the band, along with members of Synn Labs ( http://syynlabs.com/ ) over the course of several months.
Bravo, people.
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