The idea of a corporate songbook seems silly today (when, if such a thing existed, it would be for purposes of satire), but this was an era of sing-alongs, top-down management, and mutual company/employee loyalty. I don't know that it was necessarily a less cynical time, but the cynicism was likely pointed in other directions.
That said — fascinating article.
Reshared post from +Les Jenkins
Words fail me. So here's a song!
Tripping through IBM’s astonishingly insane 1937 corporate songbook
There is no god but IBM, and T. J. Watson is his prophet.
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